Vice President of Marketing, South Asia, AB InBev, Sharma spoke to e4m about how Budweiser Beats performed in the Indian market and the brand plans to expand
Vineet Sharma, Vice President, Marketing at AB InBev, shares the brand’s marketing strategy and talks about its partnership with the FIFA Qatar World Cup
The new campaign and TVC will be amplified across TV, digital, outdoor, and social media with a 360-degree campaign
Robin Gupta, Vineet Sharma and Sumit Goswami say their disruptive offering will usher in new ways of conducting OOH business
In his new role, Sharma will focus on accelerating growth within the company’s existing portfolio of global brands while unlocking new avenues for products and experiences
In a virtual session, panellists discussed the virtues of influencer marketing in today’s times and its role in brand building
Guest Column: Vineet Sharma, Assistant Vice President, Brandscope India, gives a detailed account of how the need for campaign measurability started kicking in