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A cookieless future is inevitable, say experts as they recommend alternative technologies like FLoC and privacy-preserving mechanisms instead

Shantanu David Aug 5, 2024 9:37 AM

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Industry watchers discuss the 'digital diplomacy opportunities' presented by India's large-scale adoption of digital public goods and the challenges that lie therein

Shantanu David Sep 18, 2023 8:40 AM

Vivek Kumar Anand?blur=25

He will continue to head Strategy, Performance, Media and Tech divisions along with other roles and responsibilities

exchange4media Staff Apr 18, 2023 12:35 PM

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Industry watchers talk about the scope of brands adopting digital avatars in the metaverse

Shantanu David Mar 2, 2023 8:48 AM

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While industry watchers acknowledge metaverse's potential to unlock sustainable revenue models, they believe there should be some forethought about integrating it into every brand strategy

Shantanu David Nov 2, 2022 8:50 AM

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Industry watchers believe that NFTs can forge a more meaningful relationship with the customers, boost brand loyalty and open up more avenues for collaboration

Shantanu David Sep 23, 2022 8:34 AM