A cookieless future is inevitable, say experts as they recommend alternative technologies like FLoC and privacy-preserving mechanisms instead
Industry watchers discuss the 'digital diplomacy opportunities' presented by India's large-scale adoption of digital public goods and the challenges that lie therein
He will continue to head Strategy, Performance, Media and Tech divisions along with other roles and responsibilities
Industry watchers talk about the scope of brands adopting digital avatars in the metaverse
While industry watchers acknowledge metaverse's potential to unlock sustainable revenue models, they believe there should be some forethought about integrating it into every brand strategy
Industry watchers believe that NFTs can forge a more meaningful relationship with the customers, boost brand loyalty and open up more avenues for collaboration