What’s in a face? Brands ask
Faceless marketing democratises brand building and creates a more even playing field, share industry watchers
zoozoo
IPL 2020 a sticky wicket for brands?
Industry watchers say the pandemic left little time for brands to prep in terms of marketing strategies, leading to a dearth of variation in messaging
Vodafone brings back the Pug & ZooZoos for lockdown campaigns
The brand has been communicating with its customers under two broad themes - #StayHomeGoDigital and #HereForYou