Former Marketing Head of Adobe Digital Media Solutions, Arati Bam, has quit the company and joined Apple India as Marketing Lead, Education.
Currently based in Bangalore, Bam has 16 years of marketing experience in the hi-tech industry spanning across marketing functions which covers areas such as digital and on-ground engagement to build awareness, run media and analyst relations, pipeline creation, joint marketing with partners and executive engagement.
Before Adobe, Bam had worked with other software company named Novell as Head of Marketing, India and South Asia. She has also worked with Vmware, NetApp, Frost & Sullivan and IGATE.