Guest Column: Girish Balachandran, Senior Director & Head of Digital Media Business, India/S Asia, Adobe on why we need content engines that are built for speed, flexibility, and constant movement
Keith Eadie has been associated with Adobe for over 7 years
Swati Rustagi joins Adobe from Paytm, where she served as Chief Human Resources Officer
AEM Assets is used by brands to manage library of images, videos and other content
Prativa Mohapatra, VP & MD, Adobe India, spoke to e4m on the sidelines of the Adobe Annual Summit in Las Vegas that saw Adobe CEO Shantanu Narayen launching a Gen AI app for marketers
The company has announced major updates in Adobe Experience Cloud and Adobe Creative Cloud that help brands activate generative AI to deliver customer value
According to a study by Adobe, 59% of Indian consumers will stop or consider not buying from a brand that isn’t transparent about personal data use
This is the global tech giant's first acquisition of not only an Indian startup but also a generative AI property
Adobe India Best of Summit 2023 witnessed power-packed speaker sessions and panels, discussing experience-led growth and generative AI
Mohapatra is the Vice President & Managing Director of Adobe India
Juvvala joins Adobe from Salesforce where he was leading the Enterprise Business
Veluri joins Adobe from Deloitte
Prior to this, Madakshira was Head of Marketing at Adobe India
A panel of industry experts discussed what hyper-personalisation meant to them, as well as their companies, and said it's the next natural step in the evolution of customer engagement
She joins Adobe from IBM
Collaboration, not only within the organization but also beyond, is going to be the key driver of brand success in the post-pandemic world, said the panel at e4m’s Adobe-PwC conference
The discussion titled ‘Without a Playbook: The Changing Face of CX in CPG and Retail’ will explore how Consumer Packaged Goods & Retail sectors have witnessed seismic shift due to adoption of digital
Silver previously served as Vice Chairman of EMEA Investment Banking at Bank of America Merrill Lynch and Global Vice Chairman of Investment Banking at Morgan Stanley
The two-day event will see leading technology companies such as Bobble AI, VEVE, Adobe India, ShareChat & Moj present digital offerings
Wadhwani will be responsible for the company's global digital media business across Adobe Creative Cloud and Adobe Document Cloud
An expert panel comprising Amit Sethiya, Milind Pathak, Narayan Sundararaman, Nicholas Kontopoulos & Simeran Bhasin discussed why brand love is all about going beyond algorithms
At the Pitch CMO Summit, Nicholas Kontopoulos, APAC Regional Head of Marketing, Adobe DX, noted that making the customer journey simple across all touch points is the way forward
The summit will be held virtually on Friday, May 28, from 2:00 pm
Adobe Real-time CDP helps brands activate known and unknown customer data to manage the entire customer profile and journey seamlessly in one system, without the need for third-party cookies
In the roundtable session to be held on 17th March 2021, CIOs will delve into discussions on modernizing the digital customer servicing experience from within an organization
In the roundtable session to be held on 17th March 2021, CIOs will delve into discussions on modernizing the digital customer servicing experience from within an organization
Shailove is a veteran of prominent technology companies including InMobi, Digital Guardian, Expedia, and Adobe
The survey also revealed that 74% of APAC consumers reported a lasting change in shopping behaviour
Sir Martin Sorrell, Executive Chairman, S4 Capital & Founder, WPP, will join Dr Annurag Batra, Chairman & Editor-in-Chief, exchange4media Group, in the e4m webinar powered by Adobe & IBM
Singhal will be reporting to Ben Goodman, Head of Digital Experience, APAC, Adobe
The survey invoved over 1,000 global consumers and 500 brand marketers
Tate joins Adobe from Salesforce where he spent six years as APAC Senior Vice President
Finserv MARKETS, Bajaj Finserv Direct’s market place platform, is a digital marketplace that offers loans, insurance, investments, payments, and lifestyle products
The report has surveyed over 13,000 marketing, advertising, ecommerce, creative and IT professionals working for brands & agencies in markets across Asia Pacific, Europe and North America
Mark Read, WPP Global CEO, and CVL Srinivas, Country Head – India, share the India growth story and the company’s vision at a press conference in Mumbai
The acquisition is in line with WPP’s strategy to deepen its technology offer and invest behind its partnerships with leading technology companies
Chakravarthy will report to Adobe President and CEO Shantanu Narayen