Date-wise News
RADIOACTIVITY: Will it blow up in their faces?
Maruti Swift, Hero Honda Achiever win NDTV Profit CarIndia & BikeIndia Awards
The NDTV Profit CarIndia & BikeIndia Awards 2006, which recognise excellence in the automotive industry, was recently held in Delhi. While Maruti Suzuki Swift won the Automobile of the Year award, Hero Honda Achiever won the Motorcycle of the Year award.
Radio City ties up with Sony to simultaneously broadcast ‘Indian Idol 2’
Radio City has announced an exclusive tie-up with Sony Entertainment Ltd as the official radio partner for ‘Indian Idol 2’. This is for the first time in India that a television show will be simultaneously run on the radio medium.
Biscuits advertising spends grew 62% in 2005 compared to 2004: AdEx study
The biscuits category witnessed a substantial increase in print advertising in 2005. The largest spender among biscuit brands was Priya Gold Biscuits. Interestingly, only 8 per cent of the overall print ad spend went to children’s publications.
IPTV holds the key to viewer empowerment
Imagine having access to all ‘Kyunki Saas Bhi Kabhi Bahu Thi’ episodes along with the freedom to watch them when you want, for an affordable sum. Imagine the freedom to buy viewership rights only for a particular event. All this and much more is possible when IPTV (TV over Internet Protocol) enters India in a big way.
HT Luxury Conference 2006: ‘Luxury goods are no longer luxury, but a necessity’
The two-day HT Luxury Conference culminated with speakers voicing their opinion on the need for more exposure of luxury products in India’s consumer market and felt that more retail space and more consumer awareness would open up demand.
CMP, CyberMedia launch website on outsourcing services
CMP-CyberMedia LLC on January 13, 2006 launched www.globalservicesmedia.com, a website dedicated to global technology and business services sourcing. The Global Services website is touted as the first initiative towards building powerful media solutions connecting the global buyers and sellers of business and technology services.
Chitralekha Gujarati launching US edition this month
The Chitralekha Group, publishers of Chitralekha Gujarati, is launching a USA/Canada edition in January. Gujaratis constitute a whopping 40 per cent of Indians residing in America.
Vikatan Group gears up to launch auto magazine; more niche magazines in 81st year likely
The Vikatan group is gearing up to launch an auto magazine in Tamil as it enters its 81st year in March 2006. The new offering will be titled ‘Motor Vikatan’, and a section by that name has been introduced in group publications ‘Ananda Vikatan’, ‘Junior Vikatan’, ‘Aval Vikatan’ and the newly launched ‘Nanayam Vikatan’.
Flat panel TVs, digital audio players to be key drivers of growth for Samsung in 2006
Samsung India Electronics Ltd showcased a wide range of its latest offering across multiple product areas at the recently concluded International Consumer Electronics Show (ICES) 2006 in Las Vegas, which would make any gadget lover’s day. And India won’t have to wait long to acquire these electronic products.
Oxygen Communication bags CyberMedia account
Oxygen Communications recently bagged the CyberMedia account following three rounds of presentations. Qxygen has begun work on the account from the first week of January. The incumbent agency was Triton Communications.
Why Chandigarh has to be satisfied with only two FM Radio stations
Even as everybody is celebrating the imminent success of the Phase II FM expansion, questions are being raised about the rationality behind the frequency allocation by the government in some cities in the just-concluded second round of bidding for the Northern zone.
With Tarun Katial’s departure, COO N P Singh to handle Sony directly
Things are finally clarifying at Sony Entertainment Television. With Tarun Katial, Business Head and EVP of the channel, moving on from the organisation to join Adlabs Radio as COO, SET’s COO, N P Singh, will be directly involved with Sony.
Zee TV goes the whole hog for marketing its new 9.00 pm offering, ‘Kasamh Se’
Zee TV has a new 9.00 pm show – ‘Kasamh Se’ – and the channel is ensuring that it does everything possible to make the right noise around the show. While the marketing of the show has been planned across mediums, the channel has experimented with various innovations for the on-ground buzz around the show.