Date-wise News

There has been a top-level restructuring in HT Media’s marketing team. Neelanjan Shome has been named as the new Chief Marketing Officer for HT Media. He takes the place of Anand Bhardwaj, who has been made Business Head of a new vertical, Marketing Solutions and Live Entertainment. Shome moves in from Young & Rubicam where he was Country Head and Managing Director of their Indonesian operations.

e4m Desk Jun 14, 2007 7:12 PM

Global Broadcast News Limited (GBN) is entering the regional news space through a 50:50 JV with the Lokmat Group

e4m Desk Jun 14, 2007 6:37 PM

The entertainment arm of Rajeev Chandrasekhar’s Jupiter Capital, Jupiter Entertainment Venture, plans to launch its 24-hour Kannada general entertainment channel Suvarna on June 17, 2007. The next is a Tamil channel, followed by regional channels in Telugu and Marathi.

Judy Franko Jun 14, 2007 2:12 PM

Following a multi-agency pitch, Air Deccan has signed Maxus as its new media agency. The account would be handled from Bangalore. Industry sources peg the business in the region of Rs 20 crore. The incumbent on the business was Starcom, who resigned from the business. The creative agency is Orchard.

Noor Fathima Warsia Jun 14, 2007 11:27 AM

Brand ambassador Yuvraj Singh reinforces the idea of 24-hour protection from dandruff in the TVC of Marico’s new Parachute Advanced Aftershower Anti-Dandruff Cream. Publicis Ambience is the creative agency.

Tasneem Limbdiwala Jun 14, 2007 9:22 AM

Children’s channel Nick has announced its winners for its on-air summer campaign ‘Nick Fundoo Superstar’. The winners will get a chance to star in the Nick Fundoo music video with TV actor Mona Singh and Nick toon-stars.

exchange4media Mumbai Bureau Jun 14, 2007 9:21 AM

Radio Mirchi has launched its new station in Rajkot and the radio player intends to launch 15 more stations by the end of this year.

exchange4media Mumbai Bureau Jun 14, 2007 9:19 AM

Leo Burnett had the Leo Burnett Cannes Prediction in Mumbai on June 12. More than 50 television commercials, predicted to make it to the final Cannes event by Leo Burnett’s international creative directors, were showcased to people in the industry.

exchange4media Mumbai Bureau Jun 14, 2007 9:18 AM

The Advertising Standards Council of India (ASCI) has released its report for the period between January to March 2007, on advertisements that need to be modified appropriately, withdrawn, or concluded.

e4m Desk Jun 14, 2007 9:17 AM

The final round of judging of the Emvies 2007 will be held on June 19 and 20. A total of 55 case studies will compete for the finals. The short list includes various clients like Wheel, Parachute, Saffola, Sunsilk, Nerolac, State Bank of India, Nike, Fevicol and Lenovo, among others. The winners will be announced on the awards night on June 29.

exchange4media Mumbai Bureau Jun 14, 2007 9:16 AM

Arvind Mohan of Future Brands will be joining Rediffusion DYR as Chief Strategy Officer and will be based in Delhi. Reporting to him from Mumbai will be S Subramanyeswar as EVP-Strategy. He was previously with Saatchi & Saatchi, Bangalore.

e4m Desk Jun 14, 2007 9:11 AM

Ozone Ayurvedics has announced the appointment of Bashob Dey as President-Marketing and Business Strategy for spearheading the overall business strategy of the company. Prior to this appointment, Dey was with Pentair Water India as Marketing Director.

e4m Desk Jun 14, 2007 9:09 AM

Online travel company MakeMyTrip.com has launched its regional office in Bangalore. The company had recently launched an advanced hotel search engine that allows for one-click search to a database of over 2,500 hotels in over 300 locations.

e4m Desk Jun 14, 2007 9:08 AM

General Motors has signed on Quasar Media as its online digital agency. Senior sources have estimated the account size to be in the region of Rs 6 crore. The incumbent agency was Interactive Avenues.

e4m Desk Jun 14, 2007 9:04 AM

Radio Mantra is planning to launch stations in Agra, Ranchi and Varanasi soon. Besides the company also plans to bid for few more stations. The bidding formalities would be complete by November.

e4m Desk Jun 14, 2007 9:03 AM

The Images Group has announced the launch of the Indian edition of the international food and grocery speciality magazine ‘Progressive Grocer’ via a licensing arrangement with the Nielsen Company. The magazine has been the voice of the food retail industry for over 80 years.

e4m Desk Jun 14, 2007 9:01 AM

Nimbus has announced an extensive broadcast plan for the forthcoming Summer Series that comprises six one-day internationals (ODIs) of the Future Cup and the Future Friendship Cup. The broadcast plan includes six channels, wherein the matches will be shown in five languages.

exchange4media Mumbai Bureau Jun 14, 2007 9:00 AM