Date-wise News

Avenue A/Razorfish: Brands' Main Sites Decline in Importance as Consumers' Reliance on Search Grows

exchange4media Staff Oct 1, 2007 9:19 AM

P&G, Wal-Mart, Nielsen Dive Into Medium That's Growing Faster Than Web

exchange4media Staff Oct 1, 2007 9:15 AM

Domestic and International airlines had a ratio of 51:49 in print advertising during Jan-Aug 2007. Indian Domestic airlines saw a decline of 8% in ad volumes during Jan-Aug ‘07 compared to Jan-Aug ’06. Maximum airline advertising happened in May 2007. The split between Newspapers and Magazines was in the ratio of 95:5. Deccan Aviation was the most advertised airline in Print in Jan-Aug ’07.

exchange4media Staff Oct 1, 2007 9:04 AM

Star World has lined up a series of new shows and new seasons for the month of October. Crimes series ‘The Black Donnellys’, offbeat comedy show ‘The Knights Of Prosperity’, a new sci-fi series ‘Eureka’ and detective drama ‘The Closer’ will be showcased as part of the channel’s new initiative to strengthen its performance.

Tasneem Limbdiwala Oct 1, 2007 9:03 AM

HBO is bringing a collection of superhits in five special themes -- Let's Salsa, Kids Power, Blockbuster Mania, Fantastic Portal and The Great Comedy Challenge – for the month of October to celebrate Diwali.

exchange4media Mumbai Bureau Oct 1, 2007 9:02 AM

While Indian economy is growing, it is evident that the readership in the genre of business magazines is also increasing steadily. With a number of niche or specialty magazines making their way in the market, is it important to know the trend and future possibilities.

Rishi Vora Oct 1, 2007 9:01 AM

The Indian Express Group has announced a dedicated Financial Express edition for the Pune market. The business paper had its presence in the city, but was printed and circulated from Mumbai, while lacking in exclusive content for the Pune readers. This special edition would be printed and circulated from Pune.

Rishi Vora Oct 1, 2007 9:00 AM

Taj TV India Pvt. Ltd, the parent company of Ten Sports, has elevated Gargi Kaul to Vice President-Advertising Sales. Kaul will lead Taj TV’s national sales team, which markets sports channels Ten Sports and Zee Sports. Her previous designation was Associate Vice President-Advertising Sales for Ten Sports.

exchange4media Staff Oct 1, 2007 8:59 AM

Radio City MQ, a corporate music quiz, has completed the first of its three-city contest. Teams from BizTruss Integrated Services and Wipro Technologies were declared as the Bangalore regional winners. The action now moves to Delhi, with the regional finals on October 5.

exchange4media Mumbai Bureau Oct 1, 2007 8:57 AM

The Indian Language Newspaper Association (ILNA) is taking steps to unite the language newspaper industry in India. One of the first steps would be an AGM with the theme ‘Language newspapers – roles and challenges’ on October 3. One broad objective for the ILNA is to build language newspapers as a brand for the advertisers and the advertising agencies.

Noor Fathima Warsia Oct 1, 2007 8:56 AM

Hardly had the euphoria over Prashant Tamang being declared ‘Indian Idol’ died down when RJ Nitin’s comments on Tamang aired on Red FM set the hills literally on fire. The I&B Ministry has not taken too kindly to the comments and has issued a show cause notice to Red FM, giving the FM station time till 4 pm on October 1 to explain why action should not be taken against it.

Noor Fathima Warsia Oct 1, 2007 8:55 AM

The Association of Radio Operators of India (AROI) has announced the formation of an Advisory Committee for the creation of a self-regulatory content code for private FM radio broadcasting in India. AROI’s draft guidelines for the self-regulatory Content Code would be presented to the I&B Ministry-instituted committee for consideration while formulating the report on Content Code to the Government.

exchange4media Mumbai Bureau Oct 1, 2007 8:54 AM

Ravi Shankar, former Managing Editor of India Today, has joined Triveni Media as Managing Editor, Lifestyle. He will be reporting to Rahul Kulshreshtha, CEO, Triveni Media, a subsidiary of Triveni Group, which is into infrastructure and real estate projects. The group is planning to come up with satellite channels soon.

exchange4media Staff Oct 1, 2007 8:52 AM