Date-wise News
Indrajit Sen, COO, Jagran Engage, has put in his papers and is heading to Stroer Media,
exchange4media Staff Oct 5, 2007 5:31 PM
Dentsu Marcom has bagged the advertising duties for Mundra Port Special Economic Zone (SEZ) that is a part of Adani Group.
exchange4media Staff Oct 5, 2007 4:47 PM
Christopher Ottinger has been appointed as Executive Vice-President, International Television Distribution, MGM Worldwide. Ottinger, a 14-year veteran of the global television industry, will be based at MGM's headquarters in Los Angeles and report to MGM Worldwide TV Co-President Gary Marenzi. He will have direct oversight of MGM's pay television licensing and business development activities outside of the US and Canada. He will also work closely with Marenzi on overall international TV sales planning as well as collaborating on acquisitions and programming initiatives.
exchange4media Staff Oct 5, 2007 3:42 PM
Buongiorno (Hong Kong) Ltd, a provider of mobile entertainment, information, messaging and marketing services, has announced the appointments of Kavi Madan as VP - New Business Initiatives, and Subhash R. Ghosh as VP - Business Operations for India. Madan was earlier associated with Mauj as AVP and responsible for setting up the company in North and East India. Ghosh, prior to this assignment, was Director – Mobile Operations, Rediff.com.
exchange4media Staff Oct 5, 2007 3:41 PM
Tarundeep Singh has joined NDTV as Senior Manager-Corporate Communications. He would be taking care of communication for the corporate as well as all NDTV channels. He moves from IPAN where he spent three years, and handled clients like ESPN Star Sports, Turner International (CNN, Cartoon Network, Pogo and HBO). He has also handled clients in the auto industry like Hyundai, auto components giant Delphi and auto lubricant Castrol. Singh has over seven years of experience in the field of communications.
exchange4media Staff Oct 5, 2007 3:39 PM
Nitish Mukherjee, who was until recently Managing Director of Orchard Advertising
exchange4media Mumbai Bureau Oct 5, 2007 1:08 PM
Dabur India announced its entry into the milk beverages industry with the launch of its product Chyawan Junior. The product is aimed at tapping the Rs 1,500 crore milk beverage market in India which is growing at 15%.
exchange4media Staff Oct 5, 2007 8:24 AM
Cadbury India announced the national launch of 'Ulta Perk', a wafer-based chocolate. 'Ulta Perk' has been test marketed in southern states like Tamil Nadu and Karnataka for over 6 months and is now being launched in other parts of India.
exchange4media Staff Oct 5, 2007 8:21 AM
Lodestar Universal has conducted a study on ‘Understanding the Connected Generation’, which provides a global perspective of ‘connectivity’ around the world. The study was done considering the rise of portable technology and the emergence of portable platforms like mobile.
exchange4media Mumbai Bureau Oct 5, 2007 8:18 AM
Mobile2win India, a Mumbai-based wireless value added services provider has announced the expansion of its top management team with the induction of Tushar Shah in a key role to lead the Product Development, Management, Marketing and Communications function. Shah had recently quit Walt Disney Company, India as Director–Marketing and Communications.
exchange4media Mumbai Bureau Oct 5, 2007 8:16 AM
Ogilvy PR India’s campaign for Amararaja Batteries in India has bagged the Crème Da La Crème Award in the Corporate Public Relations Category at the first ever Global WPPED Cream Awards. The Awards ceremony was held at the Museum of Modern Art in New York.
exchange4media Staff Oct 5, 2007 8:13 AM
TDSAT has ordered a stay on the ban imposed by the I&B Ministry on Red FM, whereby the radio station will continue to be aired at least till the next hearing on November 13, 2007. The TDSAT will have to rely on the Indian Penal Code to determine whether the remarks on ‘Indian Idol’ winner Prashant Tamang made by an RJ of Red FM were derogatory or not, since there are no existing guidelines.
exchange4media Staff Oct 5, 2007 8:12 AM
In a move that will bring cheer to thousands of cricket lovers, the Government has told the Delhi High Court that private TV channels would compulsorily share with public broadcaster Doordarshan the live feed of all official One-Day Internationals, Twenty20 ties and some Tests of public interest abroad.
exchange4media Staff Oct 5, 2007 8:08 AM
The National Readership Studies Council has decided to have its own secretariat, and is on the lookout for a senior researcher for this purpose. At the same time, action on the next NRS is underway, and the NRSC will decide on its research agency partner in a month’s time. It is also expected that the ISA, too, would be a part of the NRSC in the near future.
Noor Fathima Warsia Oct 5, 2007 8:07 AM
The entry process for D&AD Awards 2008 has begun. The call for entries to the D&AD Awards 2008 launches on October 10, 2007 with the release of the first in a series of animated films created by Saatchi & Saatchi London.
exchange4media Mumbai Bureau Oct 5, 2007 8:02 AM
Amrita TV has set up Amrita TV Reality Centre and Studio in Thiruvananthapuram, which is the new venue of the channel for the grooming and orientation sessions for contestants of each of its reality shows, which has a participation of around 70 children and youth from India and abroad.
exchange4media Chennai Bureau Oct 5, 2007 8:01 AM
TAM Media Research has announced that its listenership survey Radio Audience Measurement (RAM) will go live from October this year. RAM will use the Diary methodology for listenership tracking and will start with Mumbai, Delhi and Bangalore, followed by Kolkata towards the year-end. RAM officials also informed their intention to introduce electronic meters by late 2008.
exchange4media Staff Oct 5, 2007 8:00 AM
Futuristix Media Communication Centre (FMCC), a Delhi-based advertising, media and journalism institute, and AIDIAS, a Kolkata-based business development consultancy company, have signed an MoU to jointly offer customised training to media marketing teams of different media houses.
exchange4media Kolkata Bureau Oct 5, 2007 7:59 AM
The Telecom Regulatory Authority of India (TRAI) has issued a revised tariff order with an overall ceiling for cable TV services in the non-CAS areas. The telecom regulator has ordered broadcasters to offer all channels on an a la carte basis to MSOs.
exchange4media Staff Oct 5, 2007 7:57 AM
We want to ensure that we are well-distributed and our brand resonates exactly the way we want it to, so our first areas of focus would be distribution and brand-building exercises. When a show takes off, you start analysing your programming strategies better. If that is taking time, you should let it take time in the beginning, and not fiddle around because your viewers should get used to your brands, and you must give them that much time. After four to five months, you will start seeing us working on FPC and programming like crazy again. By that time, we would know better what our viewers want. Until then, we have done our homework, and we know the results will come.
exchange4media Staff Oct 5, 2007 12:00 AM
