LG’s Sandeep Tiwari joins Dish TV as Deputy VP-Marketing
Sandeep Tiwari, who quit LG Electronics India as Head-Product Marketing late last year, has joined Dish TV,
Date-wise News
International: When Targeting Multicultural Audiences, Be Relevant
NEW YORK (AdAge.com) -- Warning: When it comes to making ads relevant for multicultural audiences, doing it wrong is worse than not doing it all.
The History Channel and Cricinfo.com to present special India-Australia ‘Face Off’
The History Channel has collaborated with Cricinfo.com to showcase a slice of cricketing history in ‘Face Off’, starting January 15, 2008. This four-week special will bring back the nostalgia for all cricket lovers, as it will capture some of the greatest moments from India-Australia cricketing encounters.
FICCI Frames 2008 to bring industry stalwarts together from March 25-27 in Mumbai
FICCI Frames 2008 will be held in Mumbai from March 25-27, and is expected to have the attendance of nearly 2,000 Indian and 800 foreign delegates. The three-day event will cover the entire gamut of media and entertainment like films, TV, radio, digital entertainment, animation, gaming, visual effects, etc.
Hungama Mobile launches software to curb piracy in M&E space
Hungama Mobile has joined hands with UK-based Friend Media Technology Systems (FMTS) to provide solutions to curb piracy. With a latest technological innovation ‘eXposé’, the two companies will offer customised software solutions for the media and entertainment industries, thus empowering them to identify and control the use and misuse of their intellectual properties and brands.
India among Top 10 optimistic countries of the world: TNS-Gallup poll
Indians look forward to more ‘Om’, ‘shanti’ and ‘khushi’ in 2008. According to a new survey conducted by TNS and Gallup International, 51 per cent of Indians feel that 2008 would be better than 2007. This makes India the eighth optimistic countries of the world.
RMG appointed marketing communication agency for Phoenix Mills Ltd
Following a multi-agency pitch, Phoenix Mills Limited has appointed JWT’s direct response company RMG Connect as its marketing communication agency. The agency will need to develop the company’s forthcoming national retail initiative, ‘Market City’.
‘The New Indian Express’ to finalise creative and media partners shortly
Express Publications (Madurai) Ltd, publisher of ‘The New Indian Express’ and the Tamil Daily ‘Dinamani’, has called has called in for creative and media pitches, for its flagship brand ‘The New Indian Express’. Mudra is the incumbent agency. Six agencies are in the fray for the business.
Dainik Bhaskar to launch fortnightly magazine for women, ‘She’, on January 8
Women can look forward to some more reading matter exclusively meant from them with the launch of ‘She’. The fortnightly English magazine from Dainik Bhaskar will hit newsstands on January 08, 2008, primarily in markets like Madhya Pradesh, Chhattisgarh, Rajasthan, Punjab, Haryana and Chandigarh.
NDTV Ltd’s Roys buy back 7.73 pc stake from GA Global Investments for Rs 192 cr
The husband-wife duo of Prannoy and Radhika Roy, promoters of NDTV Ltd, has bought back 7.73 per cent stake from private equity firm General Atlantic (GA) Global Investments Ltd for Rs 192 crore.
Starcom Worldwide appoints Sandeep Lakhina as MD, India-West & South
Starcom MediaVest Group has appointed Sandeep Lakhina to head the West and South regions for Starcom Worldwide. Lakhina takes over from Manish Porwal, who is serving his last week at the network this week.
Thomas Xavier given added responsibility of Chairman at Orchard Advertising
Thomas Xavier, National Creative Director of Orchard Advertising, has been given the added responsibility of Chairman, with effect from January 2, 2008.
Dentsu Communications’ Harish Arora returns to Delhi office
Harish Arora has returned to Dentsu Communications Delhi to be part of the national creative team at Dentsu India and will be directly reporting to Gullu Sen, Vice Chairman and Chief Creative Officer, Dentsu India. As is known, Arora had quit the agency in October 2007 to pursue a possible career in television and movies.
Hyundai Motor India elevates Arvind Saxena to Sr VP-Marketing & Sales
Arvind Saxena, Vice President-Marketing and Sales, Hyundai Motor India Ltd (HMIL), has been elevated to Senior Vice President-Marketing and Sales. The company also registered a combined sale of 327,160 units of vehicles in 2007, an increase of 9.2 per cent over 2006.
Jain Group’s takeover of Kolkata TV falls through
The takeover plan of Kolkata TV by the Jain Group has not materialised. The deal fell through due to differences in opinion regarding financial aspects of the acquisition, and both parties unanimously decided not to go ahead with the deal.
'Nach Baliye' 3 ends; Star plans to maintain the gap with Zee TV
In addition to the regular fare on Star Plus, ‘Nach Baliye’ has played a role in keeping the channel’s number higher than that of close competitor Zee TV. Star officials are happy with ‘Nach Baliye’ numbers, and are all geared to stay ahead.