Date-wise News

Sandip Tarkas joins Future Group as President, Customer Strategy?blur=25

Sandip Tarkas, former Head of Media at Reliance ADA Group, has decided on destination next. He has joined the Future Group as President, Costumer Strategy. This is a newly created group position that would oversee the functions of media, marketing and research for all the Future Group companies. Tarkas would be reporting to Kishore Biyani, CEO, Future Group.

Noor Fathima Warsia Jan 16, 2008 8:01 AM

International: Understanding the Consumer to Gain Market Share?blur=25

NEW YORK (AdAge.com) -- The new CEO of Ask.com isn't afraid of a little pressure -- and he knows that's what he'll have helming the face of the new ad-supported IAC. Jim Safka, the former CEO of Match.com and, most recently, head of IAC's Primal Ventures, has been handed the reins to the No. 4 search engine and will be responsible for upping it market share from its current 4.6% piece of the pie, according to ComScore.

exchange4media Staff Jan 16, 2008 7:38 AM

HCL launches cheapest laptop @ Rs 13,990?blur=25

HCL Infosystems today launched MiLeap – a fully functional, portable range of laptops that sport a starting price tag of Rs 13,990.

exchange4media Staff Jan 16, 2008 7:33 AM

Integrid Media to expand in OOH advertising activation space, to build own portals?blur=25

Mumbai-based Integrid Media Media has chalked out aggressive plans to expand in the OOH advertising activation space by the middle of 2008. The integrated media solutions provider will be launching its own portals in 20 days’ time.

exchange4media Staff Jan 16, 2008 7:29 AM

Thomson, Paprikaas in strategic pact with DreamWorks to set up world class studio in India?blur=25

Thomson’s Technicolor Services division has formed a strategic alliance with DreamWorks Animation to set up a dedicated studio at Paprikaas Animation Studios in Bangalore.

exchange4media Chennai Bureau Jan 16, 2008 7:28 AM

Rediff launches English micro sitcom series for online platform?blur=25

Rediff.com has announced the launch of an English online micro sitcom series, ‘Ram & Ria’, on its multimedia platform Rediff iShare. Conceptualised and produced by PixelKraft, the series features the life of a typical south Indian man and his Mumbaikar wife, and showcases their dilemmas as they go about living their life in a metro.

exchange4media Mumbai Bureau Jan 16, 2008 7:27 AM

TDSAT refuses stay on non-CAS areas tariff order implementation?blur=25

Telecom Disputes Settlement and Appellate Tribunal (TDSAT) has refused to grant a stay on an appeal challenging the implementation of the October 4 tariff order on a la carte pricing for non-CAS areas. The next hearing on the case has been scheduled for March 11.

exchange4media Staff Jan 16, 2008 7:26 AM

Sabeer ‘Hotmail’ Bhatia unveils new web initiative SabSeBolo.com?blur=25

Web entrepreneur Sabeer Bhatia has come up with his next web initiative, Sabsebolo.com, a free reservation less audio conferencing facility. Sabsebolo.com allows individuals and companies alike to schedule a conference call with their team members or friends at specified times for free.

exchange4media Mumbai Bureau Jan 16, 2008 7:25 AM

Bates David Enterprise, Chennai gets a new address?blur=25

Bates David Enterprise, Chennai has shifted to a new location from January 7. The agency’s new address now is Golden Towers, Royapettah High Road, Chennai.

exchange4media Chennai Bureau Jan 16, 2008 7:24 AM

ICC T20 World Cup among Initiative’s world’s most watched TV sports events in 2007?blur=25

Initiative has published its ViewerTrack global trends report for 2007, ranking the world’s most watched live TV sports events. Leading the field is the NFL Super Bowl with an average global audience of 97 million. The ICC World Twenty20 Championship match between India and Pakistan features in the 10th place.

exchange4media Mumbai Bureau Jan 16, 2008 7:23 AM

B2B interaction via mobile: Get it right the first time, or not at all?blur=25

The Indian mobile user has already grown accustomed to being interrupted by all manner of consumer promos. In the West, B2B decision makers already use social networking via the mobile platform for more targeted business communication. As we pick up on this ready marketing tool, let’s learn from their experience and not reinvent the wheel.

exchange4media Staff Jan 16, 2008 7:22 AM

DNA continues its national expansion, launches Pune edition?blur=25

In line with its recent expansion into the Gujarat market and having consolidated its market position in Mumbai, DNA has now launched its Pune edition. DNA officials have said that the overall target of the company was to make DNA a Rs 1,000-crore company by 2011, with the Pune edition expected to give around 10 per cent of that number.

exchange4media Mumbai Bureau Jan 16, 2008 7:21 AM

Balaji announces ‘Global Indian TV Honours’; 9X to be television partner?blur=25

Balaji Telefilms is all set to enter the non-fiction genre with reality shows and a mega event. ‘The Global Indian TV Honours’ is the first endeavour towards this progression. The media company has roped in 9X is television partner for the event.

exchange4media Mumbai Bureau Jan 16, 2008 7:20 AM

ASCI brings 11 ads under the scanner; 4 ads withdrawn, 3 modified?blur=25

The Advertising Standards Council of India (ASCI) has released its report for the period July to September 2007 on advertisements that need to modified or withdrawn. A total of 11 ads have been brought under scanner, out of which four have been withdrawn and three have been modified.

Rishi Vora Jan 16, 2008 7:19 AM

Vishal Ahluwalia to join TBWA\India as Senior VP, to head Southern operations?blur=25

Vishal Ahluwalia, who had quit Contract Advertising earlier this month as Vice-President, Client Servicing, is set to join TBWA\India as Senior VP, Client Servicing, from January 21. Ahluwalia, who will head the South operations, will be reporting to Chairman and MD, K George John.

exchange4media Staff Jan 16, 2008 7:18 AM

B Sridhar rejoins Innocean as Director, Media Services?blur=25

B Sridhar, who had quit Innocean Worldwide India as Director, Media Services, in December 2007, has returned to the agency’s fold in the same designation. In between, Sridhar had joined HT Media as GM Business Intelligence. He was with HT Media for a mere two weeks before rejoining Innocean.

exchange4media Staff Jan 16, 2008 7:17 AM