Date-wise News
Prakash Iyer has joined Pyramid Saimira as Head, Finance & Business Development, while Naveen H has been brought in as General Manager, Games Arcades & Retail Business. Iyer, who will be based in New York, will take care of business verticals in the group as well as all international business development. Naveen will be based in Bangalore and oversee the complete operation of Pyramid Saimira’s Games Arcade. He was previously President of VXL Services Inc., New Jersey. Naveen moves from Sify, where he was Business Head for Online Games.
exchange4media Staff Aug 29, 2008 12:07 PM
Sridhar Ranganathan has joined mKhoj as Head of Products. Ranganathan brings in several years of experience in high technology product management, both in the Internet space and enterprise space. He will be responsible for formulating and executing the product strategy for mKhoj. He moves has joined mKhoj after nearly four years with Yahoo! India, where he was Business Head for Yahoo! Local and Maps, and has been responsible for launching and growing both these key consumer products in the Indian market.
exchange4media Staff Aug 29, 2008 12:06 PM
Aniket Gadgil has been elevated to VP-Corporate, at Daily Deshonnati, a daily published from Vidarbha, Marathwada and Khandesh. He was earlier GM-Corporate with the group. Prior to Daily Deshonnati, Gadgil had an association with publishing houses like Jagran, EPML, Saamana. He has spent almost 12 years in the print space.
exchange4media Staff Aug 29, 2008 12:05 PM
Publicis Ambience has appointed Kartik Smetacek as Senior Creative Director and Nikhil Panjwani as Associate Creative Director. Smetacek joins Publicis Ambience after a year-long stint with Contract. Prior to that, he was with Rediffusion DY&R for almost seven years. Panjwani had earlier worked with Leo Burnett and Ideas@work. His last stint was with Young & Rubicam, Kuala Lumpur, as Creative Group Head. At Publicis Ambience, Smetacek will work on brands such as Lakmé, Westside, Akruti Builders and Capgemini, while Panjwani will handle Marico, Kinetic and D2H+, and Videocon’s DTH service businesses.
exchange4media Staff Aug 29, 2008 12:03 PM
Keeping the rising inflation in mind, Domino’s Pizza has introduced its pocket-friendly pizzas starting at Rs 35. And to create the right buzz, it has come up with a ‘heart-warming’ TVC, which has been conceptualised by Contract Advertising. The ad highlights a new brand proposition of ‘Khushiyon Ki home delivery’.
exchange4media Staff Aug 29, 2008 8:25 AM
In a bid to expand its India footprint, Sulekha.com, the online classifieds and yellow pages portal, is foraying into 20 Tier II and III cities. With this, Sulekha.com will establish its city-specific search services in 28 cities in India. Going further, Sulekha.com plans to expand to 15 more cities in the next four months.
exchange4media Bangalore Bureau Aug 29, 2008 8:14 AM
PC Chandra Jewellers, a market leader in gold and diamond jewellery in Eastern India, has come up with a campaign to create hype around its latest range of diamond jewellery, called D’Elite Collection. Conceptualised by JWT Kolkata, the multimedia campaign straddles outdoor, print, TVC and cinema ads.
exchange4media Staff Aug 29, 2008 8:14 AM
Following a multi-agency pitch, RK Swamy BBDO Bangalore has won the creative and media duties of WeP Peripherals Ltd, one of India’s largest employee-owned companies providing IT peripherals products. The pitch saw agencies like Rediffusion, Mudra, Dentsu and Triton, besides RK Swamy BBDO, in the fray.
exchange4media Bangalore Bureau Aug 29, 2008 8:13 AM
Meridian Bangalore, the second agency of O&M set up two years ago in one room with one client, is on a roll today. The agency has bagged the creative mandate for mobile payment company mChek following a multi-agency pitch.
Tuhina Anand Aug 29, 2008 8:12 AM
Jindal Stainless Ltd has been awarded the 10-year contract for the second phase tender of the Bus-Q-Shelters by the Delhi Transport Corporation. The second BOT project includes building 400 Bus-Q-Shelters in all parts of Delhi, except the NDMC area. The project will assure DTC revenues upwards of Rs 4.5 crore per month from outdoor advertising.
exchange4media Staff Aug 29, 2008 8:11 AM
The Mudra Group on August 28 unveiled Water, its brand strategy and design consultancy. Water will operate in the domain of high end consulting and offer services in the entire branding value chain. Sources close to the development have disclosed to exchange4media that Union Bank of India is the first client of Water.
exchange4media Mumbai Bureau Aug 29, 2008 8:11 AM
Tata Sky has awarded the creative duties of its soon-to-be-launched personal video recorder (PVR) to O&M. The win comes following a multi-agency pitch. Industry sources have pegged the account size well upwards Rs 10 crore. Meanwhile, Rediffusion DYR continues to handle the creative duties of the mother brand ‘Tata Sky’. Maxus is the media agency for the new product as well.
Tasneem Limbdiwala Aug 29, 2008 8:10 AM
impact, the weekly from exchange4media Group organised a Roundtable on Compact newspapers in Mumbai on August 28 to delve on whether compact newspapers were the future of the newspaper industry. The panel that included members from publications, advertisers, advertising agencies and research agencies stated that at the end of the day, it was the content that mattered. However, in the evolving Indian industry, compact allowed segmentation and hence, better targetting. Aakar Patel, Director, Hill Road Media moderated this discussion. The impact Roundtable on Compact Newspapers was presented by Yuva.
exchange4media Mumbai Bureau Aug 29, 2008 8:09 AM
The original ‘K-serials’ have been slowly withering away. With ‘Kahaani Ghar Ghar Ki’ slated to be taken off air soon, it is just ‘Kyunki Saas Bhi Kabhi Bahu Thi’ that is left from that ‘K’ block. To top it, ‘Kyunki...’ is no longer the number one or two or three serial on television right now. The demise of the K-serials has made way for Mythologies, Realities and the B-serials.
Noor Fathima Warsia Aug 29, 2008 8:08 AM
