Date-wise News

Genre Check: Zee overtakes Star Plus and Colors to claim top spot in Week 26

Genre Check: Zee overtakes Star Plus and Colors to claim top spot in Week 26?blur=25

The see-saw battle for the numero uno position among the top three Hindi GECs continues. As per the latest TAM data, Week 26 sees Zee TV surge ahead to claim the No. 1 spot with an all day GRP of 243.1. Colors is at No. 2 with 242.8 GRPs, while Star Plus slips to the third position this week with a GRP of 218.5.

exchange4media Staff Jul 1, 2009 9:33 AM

Network18 reports net loss of Rs 181 cr in FY09

Network18 reports net loss of Rs 181 cr in FY09?blur=25

Network18 Media and Investments Ltd has reported a consolidated net loss of Rs 181.87 crore for the year ended March 31, 2009. Consolidated revenues, on the other hand, have gone up to Rs 765 crore, a growth of 18 per cent YoY.

exchange4media Staff Jul 1, 2009 8:49 AM

Tata Photon Plus takes forward the ‘speed’ factor

Tata Photon Plus takes forward the ‘speed’ factor?blur=25

Catering to an impatient generation that doesn’t like to wait, Tata Indicom has introduced Tata Photon Plus, a wireless Internet product that offers speeds of up to 3.1 mbps. The company has come up with a new campaign that breaks on July 1 across GECs to support the product. Contract Advertising is the agency behind the campaign.

Pallavi Goorha Kashyup Jul 1, 2009 8:36 AM

TBWA\India strengthens South portfolio with V-Guard win

TBWA\India strengthens South portfolio with V-Guard win?blur=25

V-Guard, leaders in stabilisers with a strong presence in wires, water heaters, fans and pumps, have assigned the communication duties of their entire portfolio to TBWA\India. Lowe and a few other local agencies, besides TBWA, had contested this pitch. The account is valued at over Rs 10 crore.

exchange4media Staff Jul 1, 2009 8:33 AM

Guest Column Retrofit: ET Now, putting the business back in news

Guest Column Retrofit: ET Now, putting the business back in news?blur=25

In an extremely smart and savvy positioning play, ET Now is redefining the tenets of business television in India. Using the jagged edge of reportage, a la BBC, ET Now is going after CNBC-TV18. This week, veteran journalist Sandeep Bamzai takes an indepth look at business channel ET Now and how it is set to give other business channels a run for their money.

Sandeep Bamzai Jul 1, 2009 8:32 AM

ITC’s corporate division calls for creative pitch; ac size upwards of Rs 150 cr

ITC’s corporate division calls for creative pitch; ac size upwards of Rs 150 cr?blur=25

ITC’s corporate division has called for a creative pitch for the first time. The pitch is taking place in Kolkata. The objective is to highlight ITC as a brand and create brand building awareness. JWT and O&M are two of the agencies in the race for the business. According to sources, the account size is pegged upwards of Rs 150 crore.

Pallavi Goorha Kashyup Jul 1, 2009 8:31 AM

Ajit Thakur joins MSM as Business Head - Sony

Ajit Thakur joins MSM as Business Head - Sony?blur=25

Multi Screen Media has roped in Ajit Thakur as Business Head of its flagship Hindi general entertainment channel Sony Entertainment Television. Thakur joins the company from today. He moves from Balaji Motion Pictures, where he was working as CEO.

Noor Fathima Warsia Jul 1, 2009 8:30 AM

ASEB’s Sanjay Raina joins MBNS as VP - Marketing

ASEB’s Sanjay Raina joins MBNS as VP - Marketing?blur=25

Sanjay Raina, Head of Brand Strategy and Consumer Insights at AESB, is joining MEASAT Broadcast Network System (MBNS) as Vice President - Marketing. He takes charge from July 1, 2009. In his new role, he will be reporting to Henry Tan, COO - Content Management and Communications.

exchange4media Mumbai Bureau Jul 1, 2009 8:28 AM