Rajiv Agarwal, one of the highest regarded names in Indian advertising, is making a comeback to the industry after a gap of seven years. Agarwal has joined hands with his former business partner Arun Kale, and the duo has relaunched Nexus Equity.
In a bid to increase transparency, Delhi police has started to digitise its records which can be accessed from the official website, following a Delhi High Court directive.
Indian music channel B4U music has launched its content on mobile TV network Yamgo.
Hitavada, the oldest English daily in Vidarbha region, is all set to turn 100. The centenary celebrations will be held on February 6, 2011. President Pratibha Patil will be present on the occasion as chief guest.
Google brings its Shopper service to iPhone and has also announced that its Latitude service for Android.
K Subrahmanyam, a prominent foreign affairs analyst, journalist and former Indian civil servant, passed away on February 2, 2011.
As Head of Mobile, Rohit Sawhney will help Ibibo expand its interests in mobile and better integrate with its existing Internet offerings.
Rediff.com has reported a 39 per cent growth in its ad revenue for Q3 FY11. Revenues on fee-based services and online advertising grew by 31 per cent.
Vijay TV, the Tamil GEC from Star Network’s stable, is on a roll with new initiatives in terms of marketing plans and new shows.
Pearls Broadcasting, which owns Hindi news channel P7 News, is gearing to foray into regional news channel space by the end of the year.
Amidst regular to-dos, Sushant Panda-led Euro RSCG Delhi has had a stable 2010 and is exploding with energy to kickstart 2011. A report card of the agency’s hits and misses along the way…
India is the hotbed for youth innovation and marketing, feels Mobile Youth’s Graham Brown, while Youth Works Asia’s Bernard Hor stresses that if one is not thinking out of the box, he is wasting his time.
With global coffee chains bullish on India, ‘experience in a coffee cup’ is taking on a new meaning. A look at how the coffee chains are creating a stir.
ICICI Bank is on the lookout for a new creative partner for its credit cards business and has reportedly already invited a few agencies to make their presentations.
“If you want people to notice what you say, it has to be done slightly on the edge. Our whole perspective, is not that he is ruined or he is destroyed; it’s a mental trauma and not physical. I think we have been sensitive to that and I think we are talking to a much more mature and media savvy audience, than we were 5 years back. The fact that it is edgy implies the fact that people are noticing it. In fact, we are getting calls at our call center asking about the life ‘Insurance Week’, we have never got that kind of a response for our campaigns.”