The GoaFest 2011 Committee has announced the shortlists for Interactive Digital, Film Single and Print Single categories of Creative Abbys.
The six-metro ratings for 42 matches of the ICC World Cup 2011 have added the India-West Indies match as a new top three in the order of most viewed matches.
A survey conducted by Penn Schoen Berland has revealed that PR professionals believe that measuring the ‘business impact’ of their campaigns has become more important than measuring the coverage they garner.
Reliance Broadcast Network Ltd (RBNL) has marks its entry in the regional entertainment space with its latest channel BIG Magic, to be launched on April 4.
Dainik Bhaskar plans to fortify its presence in Jharkhand with a Dhanbad edition. Steel city Bokaro is expected to be the next destination.
LT Foods Ltd, the makers of Daawat Basmati Rice, has appointed Pickle Lintas as its creative partner. No pitch preceded this win.
As one more edition of FICCI Frames concludes, it is evident that the platform has moved much more towards entertainment and the entertainment side of media. Media, despite its growth & evolution, is becoming a lesser entity at the platform.
Entries have started pouring in for the second Indian Digital Media Awards 2011. Given the enthusiastic response, last date for receiving entries has been extended to April 7, 2011, from the March 29.