Arnab Ghosh has joined Godfrey Phillips India Ltd (GPI) as General Manager – Marketing. Prior to this he was with Pernod Ricard India as AGM Marketing.
Starcom Worldwide has been appointed as media partner in India by BIBA Apparels. Starcom’s Delhi office will manage the account.
In collaboration with VivaKi Exchange, exchange4media analyses the Indian Premier League, and the impact it had on television and advertising industries.
MPG India, the flagship brand of Havas Media, has retained the media business of telecom services provider MTS. MTS’ media spend is Rs 150 crore.
Department of Public Relations, Punjab Government, which had called for a 360-degree creative pitch in the month of April, is close to deciding its creative agencies. In the wake of Elections next year, the communications would aim at highlighting the efforts of government in the past few years.
Close on the heels of bagging CavinKare’s Chik and Spinz hair colour brand, the agency has added two more businesses to its kitty -- Corelle Kitchenware and Piramal Realty.
On its second anniversary, online and mobile video advertising pioneers Vdopia announced strategic alliances with Interactive Advertising Bureau and the Horn Group to fuel future growth.
India Trade Promotion Organisation (ITPO), which had called for a creative and media pitch after a gap of two years, has added seven agencies to its roster. Spends are estimated to be to the tune of Rs 15 crores.
BBH (Bartle Bogle Hegarty) India has won two Diageo accounts – Johnnie Walker and Captain Morgan. The move makes BBH the official Agency of Record for three Diageo brands.