Blue Lotus bags PR mandate for Spice Digital
Blue Lotus Communications has bagged the public relations mandate for Spice Digital Ltd, one of India’s leading VAS companies.
Date-wise News
Clarification: Raj TV’s Raj News continues; T News operates as separate entity
Raj TV has clarified to exchange4media that Raj News Telugu continues to run as a news channel, managed by Raj TV. The Telangana Broadcast Corporation-owned T News is a separate entity.
Alok Duggal joins JCDecaux India as GM, Sales
Alok Duggal has joined JCDecaux India as General Manager, Sales, heading both Street Furniture and Airport Sales in India. In his previous assignment he was Head of Marketing at ING Bank in India.
NetworkPlay in strategic ad sales pact with Sun Direct TV
Digital advertising network NetworkPlay has signed an exclusive advertising sales agreement with Sun Direct TV. The agreement gives NetworkPlay rights to sell and serve ads on all Sun Direct-owned and operated properties on its DTH platform.
Bigadda moves on from social media to e-commerce business
In the age of Facebook’s domination of social networking, Reliance’s BigAdda has announced its decision to move on from its social media services and focus on e-commerce instead.
Sandesh Group launches weekly paper ‘Agro Sandesh’
Sandesh Group, the publishers of Gujarat’s leading vernacular daily Sandesh, has come up with a new weekly newspaper called ‘Agro Sandesh’, dedicated to the agro and allied industries of Gujarat.
Lodestar UM-Greenline OOH arm named GLO; key people roped in
The new Lodestar UM-Greenline OOH vertical has been christened GLO and will provide 360 degree services in the OOH domain. Some key appointments have been made to beef up the GLO team.
Draftfcb Ulka appoints Sushil Motwani to head Healthcare div
The healthcare arm of Draftfcb Ulka has brought on board Dr Sushil Motwani as Business Head. Following this appointment, the agency plans to further strengthen its healthcare offering and build on its current base of clients.
TI Cycles assigns digital mandate to Euro RSCG 4D Matrix
Euro RSCG 4D Matrix will handle TI Cycles’ foray into digital and new media marketing, besides Social Media Marketing, Search Engine Marketing, Mobile Marketing and other online media engagements.
MTNL Delhi empanels 4 agencies for its creative duties
MTNL Delhi has empanelled four agencies to its creative roster. While Airads Advertising and Crayons Advertising have been retained, Square Communications and RK Swamy BBDO are the new agencies on the account. Span Communications and Graphisads are the incumbent on the account.
PHD’s Mike Cooper decodes social media investments @e4m Conclave
In a power packed morning at the Jagran Group presented exchange4media Conclave 2011’s Mumbai leg, Mike Cooper, CEO - PHD Worldwide, decodes returns on social media investments. The Session Chairperson for this address is Shashi Sinha, CEO, Lodestar UM.
Altruist Group acquires minority stake in Vegam
Altruist Group takes stake in startup VAS company Vegam Solutions. Vegam will be working to launch voice games and will focus on retailing of VAS.
<b>Atul Ahluwalia</b>, President, Corporate Voice | Weber Shandwick
Our vision is to be the best Public Relations consultancy in India. We are happy that by winning the maximum awards both internationally as well as at the e4m IPRCCA Awards in India, we seem to be on track.