S Divaakar, who had worked in the capacity of AGM (Sales and Marketing) with TV9 Network, has moved on to a new Kannada news channel, owned and run by Writeman Media Pvt Ltd, as VP (Sales and Marketing). Veteran journalist HR Ranganath and former Editor of Kannada Prabha and Suvarna News, is the Chairman and Managing Editor of Writeman Media.
RW Promotions, a BTL advertising and promotions company, is quite upbeat about its online digital channel mapping and monitoring system. Johnwin Manavalan, Co-Founder, RW Promotions, shares with e4m the company’s expansion plans and how this mapping system has been helping broadcasters...
Continuing with our series on how the South is gearing up for Kerala’s biggest festival Onam, Part 2 takes a look at what the major television players have lined up for the festival, who are the biggest advertisers this season and what kind of ad volumes are being seen...
Star News was adjudged the News Channel of the Year – Indian Language at the e4m News Broadcasting Awards 2011, which was held in New Delhi on August 27, 2011. The decision was not a difficult one given the Hindi news channel’s exemplary sense of professional responsibility, delivering information that empowers the audience.
It came as no surprise when NDTV 24x7 was declared News Channel of the Year – English at the e4m News Broadcasting Awards, held in New Delhi on August 27, 2011. And collecting the Award was none other than Vikram Chandra, CEO, NDTV Group, who graciously thanked his “fantastic news team”.
Indiatimes Shopping, part of Times Internet Ltd, has announced that it has crossed the Rs 1-crore a day mark in sales. e4m caught up with Gautam Sinha, CTO & e-commerce Head, Times Internet Ltd, on how this feat was achieved, besides where the e-commerce market in the country is headed...
N Dilip Venkatraman, CEO, CNN-IBN, was adjudged the News Television CEO of the Year at the fourth edition of the e4m News Broadcasting Awards, held in New Delhi on August 27, 2011. The choice wasn’t a too difficult one as Venkatraman has notched up several notable achievements in this journey to being the News Television CEO of the Year.
As Telugu news channel NTV and its sister channel Bhakti TV celebrate their fourth Anniversary, NTV has registered strong growth. While the channel has around 27 per cent share of the Andhra market, it has also seen a 20 per cent hike in its ad volumes over last year
Calling it quits after 16 long years, is G Krishnan, Executive Director and CEO of TV Today Network, that runs a number of news channels like Aaj Tak, Headlines Today, Delhi Aaj Tak and Tej. His rich experience spans over 25 years and he was actually involved in launching Aaj Tak, which grew to be popular from the word go.
There has been a record number of entries for Spikes Asia 2011. The awards festival celebrating Asia Pacific’s creative excellence in advertising and communications has received a 20 per cent increase in entries versus 2010 and so far 1,000 delegates have already registered to attend this year’s three-day event.
Synovate has joine hands with customer experience management (CEM) technology solutions company ResponseTek to provide clients with deep customer insights via a quick to deploy online platform that effectively collects, analyzes, and reports customer data from a wide range of sources.
Mirchi Mobile is now available across Airtel, Vodafone, Idea, Reliance, Docomo, BSNL and MTS. Meanwhile major initiatives on the web are also underway.
The entire media structure in our country is built up in such a manner that we don’t have subscription revenue and then there is high carriage fee that has to be paid. With the coming of digitisation and the Government’s new policies and plans, hopefully those things will start to change… We also need to focus on the entire TRP measurement system. Everyone knows that our sample size needs to go up. Advertisers will benefit from data that is completely trustworthy. I think certain amount of structural change has to be come to the broadcast industry. Steps are underway.