Date-wise News

Zarina Mehta, Chief Creative Officer – Broadcasting, UTV, writes about seven things to remember while launching a channel.

Zarina Mehta Dec 21, 2011 10:49 PM

Ashok Venkatramani, Chief Executive Officer, MCCS, highlights the seven steps to building a flourishing news broadcasting industry.

Ashok Venkatramani Dec 21, 2011 10:46 PM

Raj Nayak, Chief Executive Officer, Colors, lists the seven things that need to change in the media industry.

Raj Nayak Dec 21, 2011 10:43 PM

 Missed out on Golden Mikes 2011? Relive the excitement, share the winners’ ecstasy, celebrate the wins and applaud the best in radio advertising in India.

exchange4media Staff Dec 21, 2011 5:03 PM

Candid Marketing is conceptualising and executing activation campaigns for Radio City, MyCityWay, Mothercare, USL, Wipro, Marico and Wrangler.

exchange4media Staff Dec 21, 2011 3:43 PM

Media pundits should challenge media practitioners, says Nick Brien, CEO, McCann Worldgroup, as he reiterates the need to revisit every business norm.

Noor Fathima Warsia Dec 21, 2011 3:41 PM

Cipla has partnered with the agency for its 75-yr celebrations. BGG, from Which? UK, makes its India debut this year with Lodestar as media AOR.

Noor Fathima Warsia Dec 21, 2011 3:40 PM

Maxus will handle complete buying, while planning is divided between Maxus and OMG. Ogilvy India & BBDO India are the creative partners.

Noor Fathima Warsia Dec 21, 2011 3:38 PM

Denim brand Lee is letting customers use their smartphones to scan QR codes on the store windows and be a part of Christmas parties in eight cities.

Sai Prasanna Dec 21, 2011 9:09 AM

Sahara One’s new talent show ‘Sur Kshetra’ will have singers from India and Pakistan showcase their talent. The show debuts on December 24, 2011.

Suraj Ramnath Dec 21, 2011 8:57 AM

Vijay TV has earmarked 8-10 per cent of the overall investment on the project cost towards promoting the show, titled ‘Neengalam Vellalam Oru Kodi’.

Sai Prasanna Dec 21, 2011 8:57 AM

History, Neo Sports, Biocon, CREDAI, BOC India, HTC Corporation & SBI General Insurance have chosen Hanmer MSL for strategic communications.

exchange4media Staff Dec 21, 2011 7:49 AM

Rohit Bal Vohra, President, BAG Films, passed away on December 20, 2011 following a heart attack. He was in the core team of BAG Network Ltd.

exchange4media Staff Dec 21, 2011 7:11 AM

I&B Ministry has issued a notice as per which multiplexes shall now have to screen anti-piracy clip to educate consumers about ill effects of piracy.

exchange4media Staff Dec 21, 2011 7:07 AM

As Head, Syndication and Digital Revenues, Surty will focus on maximising revenue opportunities with content and brand presence across platforms.

exchange4media Staff Dec 21, 2011 7:05 AM