Entries have been received from 48 organisations for 33 categories, including TV, radio, print, posters outdoor/ambient, events, etc. This is a huge leap from last year's 328 entries
The new feature will let marketers target specific recipients on the network on mobile as well. The professional network claims to have more than 50% page views via mobile
Madon, CEO, Y&R Singapore, is among the keynote speakers at exchange4media's OOH Conference & Awards 2014. He shares his views on the future of OOH & the need for innovation & change
Surely, Kejriwal has a job to do - but whatever happened to professional editors, whose instinct must be to induce sanitisation and context, asks Rohit Bansal
Mobile devices have now become the second screen, and videos will be the most consumed form of content online. So, it's the most critical platform for any business
BJP's members will boycott panel discussions held by NDTV after the news channel tweeted a statement, it claimed was originally tweeted by Sushma Swaraj, which insinuated internal rife within the political party
Effective 4.30 pm (IST) on March 10, 2014, global network Draftfcb has adopted the FCB name. The India operation is now called FCBUlka Advertising. Along with the name change, a new logo has also been unveiled
BBH India is Viber's first creative agency & will be in-charge of developing the brand architecture & positioning. The agency will also roll out engagement modules across traditional & new age platforms
Kamat will be based in Singapore. Core to his new responsibilities, he will provide strategic guidance to the Group's existing portfolio investments in the region
Over the last 12 months, Barua has driven Contract's diversification across mainstream, digital, design & other platforms of engagement marketing to ensure the best value proposition for clients
Nayak will report to Annie Rickard, Global CEO & Ashish Bhasin, who will take on the role of Chairman of Posterscope & PSLive Asia Pacific, along with being Chairman & CEO, Dentsu Aegis Network South Asia