Date-wise News

Seth is currently HTC India Head of Marketing. He will report to South Asia Regional President, Faisal Siddiqui

e4m Desk Feb 20, 2015 5:02 PM

The Supreme Court deferred a decision on the ongoing issue of Prasar Bharati and the sharing of live feed of World Cup matches

e4m Desk Feb 20, 2015 1:50 PM

Star Plus retained top spot in Week 7 (Feb 8 to Feb 14, 2015) despite a drop in ratings. According to data sourced from TAM subscribers, Star Plus’ ratings declined to 622 million GVTs this week compared with 645 in week 6.

e4m Desk Feb 20, 2015 1:19 PM

67% of the viewership for the opening day's game, Australia vs England, came from Hindi + vernacular feeds with English at 33%

e4m Desk Feb 20, 2015 8:59 AM

Saurabh Yagnik, EVP & Business Head, Sony PIX talks about the premiere of The Amazing Spider-Man 2, the upcoming movie line-up of Sony PIX, plans around newly acquired Star Wars franchise and more

Collin Furtado Feb 20, 2015 8:50 AM

Star Plus' top rated show Diya Aur Baati Hum falls from 10.9 TVTs in week 6 to 9.3 TVTs in week 7. Khatron Ke Khiladi 6 slipped from 8.6 TVTs to 6.3 TVTs in second week of launch

Collin Furtado Feb 20, 2015 8:33 AM

The 3-year lock-in period prescribed under the FM Phase III policy could adversely affect M&A in radio sector

Abhinn Shreshtha Feb 20, 2015 8:21 AM

Even as ad spends are skyrocketing, this year's World Cup ads haven't managed to create much buzz so far. exchange4media takes you through the ads that managed to make an impact during the first week of the ICC World Cup 2015

Ankur Singh Feb 20, 2015 8:13 AM

IndiaCast's Gaurav Gandhi on how Indian media and entertainment industry has created ripples over the world with its powerful content and unique flavours

Gaurav Gandhi Feb 20, 2015 8:09 AM

Spread across print, television and digital, the brand has come up with strategies to promote the campaign and to introduce Pan Bahar Crystal

e4m Desk Feb 20, 2015 8:02 AM