Turner International announces launch of new channel Toonami
The channel is being distributed by Taj Television
Date-wise News
Vizeum awarded the media duties of Saint-Gobain
We see immense possibilities for the brand to connect with its consumers and business associates meaningfully, said S Yesudas, Managing Director, Indian Subcontinent, Vizeum
288 million viewers in India tune in to watch India Pakistan match
The most anticipated clash of the ICC Cricket World Cup 2015 created Indian television history as 288 million viewers (TAM data CS4+ extrapolated to the universe using a standard conversion factor) tuned in to watch India take on Pakistan on February 15, 2015. The game was the most watched television event in India in the last four years, since the finals of the ICC Cricket World Cup 2011
Week 8 ratings: Colors regains No. 2 slot, Zee TV sees big dip
According to data sourced from TAM subscribers for week 8, most of the top Hindi GECs saw marginal gains in viewership, except Zee TV and Life OK
Evaluation of creativity can be subjective; in-market performance cannot: Joseph George
Joseph George, CEO Lowe Lintas India, talks about what goes behind the many 'firsts' that the agency has achieved, the latest being Lowe Lintas India declared the No. 1 Creative Agency in the World by WARC 100
IMPACT One on One: Havas' Yannick Bolloré in conversation with Vir Sanghvi on 11th March
The topic of conversation between the two legends will be ‘The Future Talks'
PHD's Unilever work tops ranking of best marketing campaigns in the world
WARC ranking places 'Kan Khajura Tesan' and 'Dove Sketches' at #1 & #2
Union Budget 2015: Print sector hopes for growth-oriented measures that boost consumption
From policy reforms, tax benefits, to implementing measures directly linked to consumers, print players reveal their wishlist from the Union Budget
Union Budget 2015: GST and infrastructure top advertisers' wishlist
We speak to leading marketers on their expectations from the Budget. Infrastructure development and tax reforms emerged as issues that need remedial measures
Union Budget 2015: FM players want incentives as Phase III approaches
Chief among the radio industry's requirements are uniformity and relief from taxation as well as a resolution to the FDI issue, which operators have long wanted to be increased to 49%
Union Budget 2015: Easier brand entry, raising advertising standards, cyber budgets need of the hour
N. Chandramouli, CEO, TRA, shares his expectations from this year's Budget and expresses insights from three vantage points-the traditional brand, the advertiser, and the new-age internet player