More than 12 million active users of the News Republic news app now can access the BBC World Service news content from BBC Chinese, BBC Hindi, BBC Mundo (in Spanish) and BBC Russian.
The appointment of Vizeum is seen in line with Vizeum’s recent additions in clientele like Hindware, Jet Privilege, VGP Universal Kingdom
In this newly-created role, Mulryan will work closely with Gerry Boyle, APAC Chairman, and the local market leaders to further develop ZenithOptimedia’s strong communications offering across the Southeast Asia region
Online entertainment portal ErosNow has announced their content acquisition deal with Pakistani channel Hum TV through which they will offer their subscribers access to the channel’s entire library of shows
He has been at the helm of OgilvyOne for the past 9 years, having grown the office substantially since taking charge
Colloquial will build publishing environments for brands, specializing in content that builds loyalty and audience over time - short articles, infographics and visual stories for brands that are quickly conceived, made and shared
Putting an end to numerous speculations on his new venture, former Ogilvy NCD has launched a creative problem solving outfit called Sideways Consulting. Hiring for the outfit has already begun
The three videos conceptualised by Ogilvy & Mather present the three facets of choices in the lives of the modern Indian woman - 'homosexuality', 'single-parenting' and the 'joy of staying single'
The tribute to Mike Khanna will be held on Friday, June 12, 2015 at Worli, Mumbai
The campaign has seen 850+ applications so far with 10% participation conversion. 880K Facebook fans have been reached with 1lakh+ video views of the Awesome Job film. 1200+ votes have been cast so far
Prior to the promotion, Jain was Business Head, Radio and Entertainment, HT Media
The size of the account is estimated at Rs 25 crore. The account will be serviced out of SMG's Delhi office
Colloquial will build publishing environments for brands, specializing in content that builds loyalty and audience over time - short articles, infographics and visual stories for brands that are quickly conceived, made and shared
As Star retains the title sponsorship to the 2nd edition of Pro Kabaddi League, a handful of other brands come on board as associate sponsors. Is this a strategic decision by Star or is the deal tough to crack?
While brands today are rigorously using video sites like YouTube to advertise, they haven't been able to prevent viewers from altogether skip-ing these ads. We explore how something so widely despised by audiences can be useful to marketers
Ever since one of India's most well-known brands Maggi saw a surprising fall from grace, social media has not stopped buzzing