Pradeep Dwivedi moves on from Dainik Bhaskar Group as Chief Corporate Sales & Marketing Officer
This is Dwivedi’s last week at Dainik Bhaskar Group
Date-wise News
DAVP rates for radio advertising likely to be revised
The Directorate of Advertising & Visual Publicity (DAVP) has issued an advisory for fresh empanelment and is seeking suggestions from radio operators regarding ad rates on FM
Havas Media marks its entry into Punjab, opens new office for local clients
The agency announced the official launch of its Ludhiana office, increasing the agency’s national presence in 7 cities and across 130 markets globally
IAA appoints Pradeep Guha & Ramesh Narayan as Global Vice Presidents, Asia Pacific
The team includes new positions in line with IAA objectives and plans for the next two years
Sandeep Bamzai joins Financial Chronicle as Editor-in-Chief
During his fifteen-month long break from journalism, Bamzai wrote a book titled "Princestan - How Nehru, Mountbatten and Patel foiled it" for Harper Collins
Star Plus leads urban while Zee Anmol leads Rural markets in week 35
Star Plus continued to lead the urban markets followed by Colors at no.2 and Zee TV at no.3. Sony Entertainment Television stepped up to the fifth spot pushing Life OK to the sixth spot. In rural markets, Zee Anmol continued to be the most watched channel followed by Star Utsav at no.2 and Sony Pal at no.3. Sony Entertainment Television stepped up to no.9 replacing Sony SAB
Rajnath Kamath joins SilverPush as Chief Growth Officer
The former Star TV and NDTV veteran will join the digital cross screen advertising company with a mandate of scaling up business
Catch News completes one year of operation
Catch News, an online news portal from The Patrika Group has recently completed one year of operation
InMobi launches a suite of advanced video ad formats
The platform includes a comprehensive suite of ad formats including vertical videos, interactive videos, 360 degree videos, opt-in videos and in-stream videos
Ad spends in India to grow by 12% in 2016: CARAT report
Retaining its position as one of the fastest growing world economies with real GDP growth of 7.5 per cent in 2016, the positive advertising outlook for the Indian market is expected to continue in 2017, growing further by 13.9 per cent
PHD India's young talent shine at EMVIES
At the 16th edition of the EMVIES Awards organised by The Advertising Club, out of the four winners for the ‘Young Emvie of the Year’, three of PHD India’s young talent took home the coveted title
Tell the Twitter story right and tell it often enough for people to know it: Sonali Malaviya
Sonali Malviya, Head of Marketing, Twitter India talks about the drivers behind the media agency awareness program, business objectives she hopes to achieve through the campaign, including doubling the business in the next one year and more....
Guest Column: Is Augmented Reality only for collaborative gaming? – Santanu Ghatak, Ziox Mobiles
PokemonGo is officially not a fad but here to stay. With millennials entering the new target audience segments, anything with a cute creature is here to stay, writes Santanu Ghatak, Senior Manager – Marketing, Ziox Mobiles
Lodestar UM appoints Nikhil Rangnekar as Media Consultant
With over 19 years of experience in the advertising and the media industry, Rangnekar started his career with Starcom in 1997 where in 14 years he climbed the ranks from a management trainee to executive director
FoxyMoron elevates Prachi Bali to head its north business
In her new role, she will be leading operations and strategy, driving business growth and profitability in the region
Ananya Birla launches luxury e-commerce platform- CuroCarte
The portal is an eclectic mix of design, beauty and lifestyle. The brand will be presenting 1500 products across 70 categories and will continue to grow
Viacom18 launches maiden animation theatrical 'Motu Patlu King of Kings'
The movie, produced by MAYA, will create a new milestone for Indian animation by promoting India’s vision of ‘Made In India’ content. The movie is slated to release on October 14, 2016, in Hindi and Tamil in over 700 screens across India
BYJU's raises $50 million from Chan-Zuckerberg Initiative, Sequoia, Sofina, Lightspeed & Times Internet
BYJU’s learning app has over 5.5 million downloads and 250,000 paid annual subscribers within a year of the launch of its freemium product
Apple iPhone 7 brand film goes viral; clocks 3.5 million views in a single day
Both iPhone 7 and iPhone 7 Plus will go on sale in India on October 7 this year
President gives nod to GST rollout
The much awaited Goods and Services Tax Bill (GST) seems to be moving closer to a resolution with news filtering today that the President of India, Pranab Mukherjee has signed the bill into a law