The mandate was earlier with JWT India................................................................................................................
This policy supersedes all other policies pertaining to the above
Patil to lead all aspects of internal and external communication including branding, media management, social media, public relations and advocacy
The mandate will include media investment and strategic planning in print, television, online, out of home (OOH) and radio
The offline expansion marks the next phase of growth for the brand as well as deeper engagement with customers
The business was awarded after a highly contested multi-agency pitch. The account will be handled out of the agency’s Delhi office
The total size of the account is pegged at Rs 100 crore
The inaugural edition of the Super Boxing League (SBL) is all set to commence today in New Delhi
Countering the recent series of cyber attacks, this partnership will provide visibility and protect publisher and user interest
The digital master gorges on oriental cuisine and sampling new food and waking up after a 20-hour sleep session
The digital space also announced its collaboration with up to 15 language partners through regional news agencies and other digital community partners.
This is among the highest brand associations for a Hollywood film in India with a slew of brands like Dell, Disney and OPPO tying up with the recent release
The Head of Sales and Marketing, Merlin Entertainments India, says that the traditional four P’s of marketing are the same but their implementation has become more personalised, native and technology driven
A recap of the most important stories that you may have missed this week
#KyaDinThe is a campaign to celebrate classic cinema from Bollywood’s golden era brought alive by Tata Sky Classic Cinema
The Ultimate Table Tennis League will run its inaugural season from July 13–30
The campaign aims to make consumers experience how quick and easy it is to make a good cup of tea
The integrated campaign conceptualised by Water Communications combines a mix of TV, Radio, Digital and Printadvertisements