Network Advertising has bagged the above-the-line creative mandate for Mahindra Lifespace Developers Limited, following a multi-agency pitch
The agency will lead the development of all the brand campaigns for Pathkind Labs in India
Vizeum’s scope of will range across TVC, print, radio, OOH, digital and activations
The initiative saw participation of 25,000 students from 29 states and seven Union Territories singing the Indian national anthem together
Bisleri is investing Rs 50-60 lakh on introducing bottles with dual-language labels across the country
Brings in Arup Ghosh as the CEO and Editor-in-Chief of its media division
Customers can catch news from 20+ channels along with access to a host of other channels LIVE and on the go
Cartoon Network Enterprises is the licensing and merchandising arm of Tuner International India
Twitter kicked off its new media agency programme #TweetToTheTop in India on Monday. We caught up with Simon Brockman, Head of Global Agencies, Asia Pacific, at Twitter to understand more about the same
Brands like Nutralite, Aditya Birla Health and Wrigley’s Doublemint used crowdsourced content in unique ways
Honeywell is a fortune 100 company and a technology powerhouse
BPL is back in the game with a new range of products after a long hiatus. The Head of corporate strategy says that marketing will play a prominent role for the brand in the upcoming months than it ever did in the past.
Aparna Mahesh, CMO, FreshMenu spoke to exchange4media on the integral features of a good content strategy, the role of video and more.
Amidst reports of Chinese expats heading back home, experts say it’s more of a hype than reality. We at e4m take a closer look at the issue
He will be among a galaxy of speakers at the 17th edition of exchange4media’s flagship event.
He will be heading the Southern Ad sales for the media giant