Date-wise News

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The company becomes first Indian Service Provider (ISP) to benchmark 100 Mbps speed across its offerings.

exchange4media Staff Sep 7, 2017 6:31 PM

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Preeti Nayyar aims to rapidly scale business at Universal as VP, New Business Development

exchange4media Staff Sep 7, 2017 6:20 PM

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The Future of Business Survey - an ongoing collaboration between Facebook, the OECD and the World Bank – provides interesting insights on small businesses across the globe and in India.

exchange4media Staff Sep 7, 2017 5:51 PM

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This new initiative is aimed at advertisers who want to expand their reach beyond LinkedIn newsfeed

exchange4media Staff Sep 7, 2017 5:46 PM

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‘Aisa Desh Ho Mera’ campaign is directed by Nitesh Tiwari

exchange4media Staff Sep 7, 2017 4:21 PM

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The brand will go live locally as the merger completes in each country, to be finalised by January 2018

exchange4media Staff Sep 7, 2017 4:00 PM

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The Advertising Council of India (ACI) & The Advertising Club has announced the appointment of Kataria as the head of Indian delegation.

exchange4media Staff Sep 7, 2017 2:55 PM

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The upcoming India v Australia ODI and T20 lineup promises to be the most anticipated series of the season

exchange4media Staff Sep 7, 2017 2:33 PM

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CLab will deliver solutions that range from brand endorsements, brand integrations, property and content creation to digital associations and sports marketing offerings including in-stadia branding, image rights, associations, activations, live events and appearances

exchange4media Staff Sep 7, 2017 1:44 PM

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The company's expansion into India comes close on the heels of a record-breaking 2016

exchange4media Staff Sep 7, 2017 1:16 PM

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360-degree campaign focuses on the importance of verified information while buying a house

exchange4media Staff Sep 7, 2017 1:03 PM

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This is in order to launch one of the world's largest consumer insight platforms to help increase ROI

exchange4media Staff Sep 7, 2017 12:22 PM

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As the nation mourns the death of Gauri Lankesh, we take a look at similar cases of attack on the scribes in the past

exchange4media Staff Sep 7, 2017 8:48 AM

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The programmatic base is comparatively small In India but it is surely growing at an exponential rate, Matt Brocklehurst, Programmatic & Platforms Marketing Lead, Asia Pacific at Google spoke to e4m about the growth of programmatic in the Indian market and its adoption by brands

Ruhail Amin Sep 7, 2017 8:42 AM

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Members of the press and citizens across the country organise protests demanding justice following the murder of Gauri Lankesh

Akshata R Murthy Sep 7, 2017 8:05 AM

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In his last assignment, he was the Senior Vice President at Contract India where he led the integrated marketing communications business for the agency

exchange4media Staff Sep 7, 2017 7:55 AM

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Facebook Watch goes live in the US bringing TV style long-form content to the platform. How long before it comes to India?

Abhinn Shreshtha Sep 7, 2017 7:53 AM

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Brands like Kurkure, Paytm and Quaker Oats took experiential marketing to another level by establishing a sweet connect with the consumers and thereby upping their content marketing game

exchange4media Staff Sep 7, 2017 7:50 AM

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Get your professional doubts cleared by an industry expert in our new section

exchange4media Staff Sep 7, 2017 7:49 AM

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As Gauri Lankesh’s murder mystery kept the media fraternity on high alert, those in the industry took to Twitter to express their grief and said that such attacks won’t deter fearless journalism

Ronald Menezes Sep 7, 2017 7:46 AM

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The mattress company plans to innovate more in order to avoid the replication of its marketing activities by other players

Akshata R Murthy Sep 7, 2017 7:41 AM