Hot Wheels unveiled a TVC across various kids’ entertainment channels on three mega television networks, along with showcasing it on popular digital platforms
Instagram has introduced an interactive poll sticker in Instagram Stories that lets you ask a question and see results from your friends and followers as they vote
Bengali being the sixth most spoken language around the world, publishers and advertisers can now reach a large audience globally and target them with Bengali-language search and display ads
Through this move, the firm will scale their public advocacy practice by focussing on identifying policy engagement opportunities, developing issue based campaigns, and strengthening stakeholder network
In her new role, Geetanjali, working in close association with Vikram Tanna (VP, Advertising Sales & Business Head of Regional Clusters), will focus on creating engaging content partnerships with brands
The award recognises publishers who have adopted digital media and mobile strategies as part of their total product offering to meet the major changes in how people consume news and information today
Ads by Saffola Masala Oats, Bajaj Finserv, Brooke Bond Tea, Fashion Big Bazaar and Comfort After Wash have fetched the brands not just viralty but also high visibility, triggering thoughts and conversations
Recently, Facebook Founder Mark Zuckerberg had sought forgiveness after he was criticised for failing to block fake news and Russian interference in the 2016 U.S. election. Facebook also handed over 3000 plus advertisements to investigators in order to address the ad row
Unlike many other websites that target millennials, www.herzindagi.com aims to target middle-aged women preferably married and who may even have a child
The Vice President & GM-India, InMobi, said that this year has been about making strategic partnerships, opening up to new innovations while keeping the business in mind