Prasad will also head the group’s Hindi mobile platforms such as NewsTak, SportsTak, DelhiTak, GadgetTak, PunjabTak and LifeTak.
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ASCI upheld complaints against 89 advertisements out of the total of 162 that were evaluated by it
Star Plus climbs up to the second position in the Urban market. It was on the third slot last week.
The channel has introduced new tagline Asianet Plus- Lifinu venam plus, the core positioning of the theme is - Everyone wants something more in life than usual.
Pravin has 17 years of cross-category, cross-platform experience in the fields of marketing, digital and creative and will be based in the agency's Mumbai office
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The mandate however does not include digital communications for their ISL Team, Bengaluru FC and co-owned IPL team, Delhi Daredevils.
With five collections to suit every mood and personality, the content giant is offering various lifestyle products ranging from laptop sleeves to tote bags and phone covers
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Digital marketing training institute currently conducts full time and part time certificate courses on digital marketing
Starting August 06, MN+ premiers Season 3 of ‘Pathbreakers’, a specially curated property showcasing the best of Hollywood movies that redefined cinema till date
Conceptualised by Red Fuse Communication, the latest ad film saw Virat Kohli donning different coloured jerseys to highlight Colgate Neo’s unique handle-bristle colour combinations
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The exclusive collaboration will celebrate cinema by jointly developing scripts, production & distribution of films and web-series
He joins Hershey from Mondelez India Foods Private Limited, where he worked as Associate Director – Integrated Supply Chain Operations, Central India Cluster
Facebook missed on ad revenue projections, reached $13.04 billion compared to consensus estimate of $13.16 billion
Leo Burnett, a part of Publicis Groupe, will reportedly work as an additional agency along with Lowe Lintas which is already on board.
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P&G's move is consistent with its CMO Marc Pritchard's strategy to increase efficiency and reduce waste through better transparency from media partners, while lowering its digital ad spends and production costs.
Variety500 is an index of the 500 most influential business leaders shaping the global $2 trillion entertainment industry
Hejmadi will also be spearheading Aidem’s newest verticals-- Aidemtec & Aidem Sporty
He will report to the President, GCBM, Asia, Middle East and Africa (AMEA). Mondelez has confirmed the news to exchange4media.
Karlekar will begin on July 26 and report to Eros International's Chief Content Officer Riddhima Lulla.
Manav Sethi of ALTBalaji spoke about the rise of domestic OTT platforms and how ALTBalaji was leading the way
Akshay Mathur of Tyroo says brands catering to e-commerce, gaming and OTT are the primary verticals to benefit directly from their partnership with Snapchat
Facebook officials reveal the efforts taken by the social media giant to maintain the integrity of the platform.
Lizol and Hindustan Lever continue to lead BARC Top 10 Brands and Top 10 Advertisers respectively