Started in 2019 as a platform to discover India’s newest rap talent, Red Bull Spotlight is now a six-part series that will see eight rappers go head-to-head for the title
The partnership will involve investor relations, consumer outreach, content marketing and partner engagement across both online & offline platforms for Colive
The campaign stays away from narrowcasting the story into a product or a company-led proposition and aligns it with a larger, universal emotion, that of self-belief
The campaign aims to target the fact that playing fantasy cricket on MyTeam11 is meant for everyone and how this user-friendly application makes learning fantasy cricket easy
Creators can choose existing videos from the Rizzle app or record their own new videos, add a soundtrack of their choice and share their masterpiece with the world
The Google Channel Partnership will allow POKKT to offer tools like Product Consultancy, Inventory Quality Assurance, User Acquisition Consultancy, and Revenue & Inventory Sales Optimization
Tuhina Pandey, Communications Leader, IBM, India & South Asia, says that value & pay should be in equilibrium in the latest feature of 'Women Achievers Series'
As part of this deal, Saregama will license its entire catalogue to Triller allowing users to create content using the music library of over 1,30,000 songs
Sanjog Gupta, Star-Disney India Head-Sports, shares how the network is using tech innovations to get fans closer to IPL and bring alive facets of the game that are not even looked at
Ahead of the tournament, Sunil Rayan, Disney+ Hotstar President & Head, talks about the platform's expansion strategies, sponsorships, plans to increase content volume and more
COO Sinha explains how the AI-powered influencer management platform generates algorithms to meet brands' requirements around several touchpoints like follower count, location, engagement rate, etc.
Smriti Mehra, CEO - Business News, Network18, talks about how social campaigns drive conversations and engagements on digital platforms, the reach and impact of such campaigns and more
Joy Chatterjee, General Manager – Sales and Marketing, Mankind Pharma, revealed that the brand will reconsider advertising on the print medium if it shows signs of recovery