‘I would re-dedicate myself to work for consumers, environment & making a difference’
Sanjiv Mehta, CEO and MD of HUL, is the recipient of the IMPACT Person of the Year, 2021 Award
Date-wise News
Elon Musk offers to buy Twitter for $41 billion
Tesla CEO to buy the microblogging site for $54.20 per share in cash, reports say
Publicis Groupe Q1 revenue up 10.5% to €2.8bn
US witnessed a growth of 8% while Europe and Asia saw a rise of 14.9% and 14.4% respectively, as per media reports
mSix&Partners elevates Subhamay Mukhopadhyay as Managing Partner, India
Mukhopadhyay will replace Saket Sinha who will take on the role of Chief Growth Officer, mSix&Partners-APAC
Senco ropes in actresses Madhumita Sarcar, Sunita Kaushik as regional brand ambassadors
While Sarcar will promote the brand in West Bengal Kaushik will endorse it in the North Eastern states of Assam and Tripura
'Local forms of communication need to be revived'
At the recently held IPRCCC, a panel of industry stalwarts shared insights on the topic ‘The power of communication in social sector’
FloBiz appoints 80dB Communications as PR & communications partner
80dB will roll out an integrated communications plan with the aim to drive awareness and engagement
Haptik appoints Praful Krishna as Chief Product Officer
Krishna was previously Founder & CEO at Coseer
Mrunal Thakur is brand ambassador of audio brand Truke
The actor will feature on all TWS products as part of the partnership
Signpost India bags experiential & advertising rights for metro stations in Mumbai
The mandate is for a tenure of 15 years
MemeChat elevates Agnik Ghosh & Ujjawal Panchal as co-founders
Ghosh was earlier the COO and Panchal the CTO of the meme platform
Schneider Electric becomes official ‘Sustainability Partner’ for Rajasthan Royals
Schneider Electric will work with Rajasthan Royals to find ways of making the game of cricket more sustainable
Dina D’Souza joins MX Player as senior vice president of direct business and OTT AVOD
D’Souza was earlier with Trell as its VP and Head of ad monetisation
Ranbir & Alia: The next power couple to rule the ad world?
The couple has already been endorsing brands together but it will be interesting to see what brand #Ralia does in the future for marketers and advertisers, say experts
Anti-ageing technology, social e-commerce: Trends that have helped brands stay ahead
Guest Column: Sumeer Mathur, National Strategy Head & Managing Partner, Havas Worldwide (Creative) India, outlines how their Prosumer study correctly predicted emerging shifts in consumer behaviour
How govt's move to regulate search algorithm will disrupt the online marketplace
Industry experts say that the regulation will help new brands see an uptick in revenue, leading to fresh VC investments
Microsoft India names Amrita Thapar as CMO
Before this, Thapar was India Communications Lead at Amazon Web Services
'Any colour one price' proposition will help JSW Paints stand out in IPL: Anuradha Bose
CMO Bose and creative agency TWBA’s CEO talk about the brand's ‘Sawalia’ campaign with Alia Bhatt
IMPACT Person of the Year, 2021 to be announced today
Maharashtra Governor Bhagat Singh Koshyari will be the Chief Guest at the event