Aaj Tak leads ratings chart for BARC Week 26
As per BARC data, Aaj Tak has topped the rankings list with a market share of 12.6% in the Hindi Speaking Market
Date-wise News
Saraswathi Mohan joins Card91 as Director - Corporate Communications
Prior to this, Mohan worked with IBM as External Relations Leader – India, South Asia
The Good Glamm Group appoints Asad Raza Khan as Global Commercial Officer
Khan brings with him nearly two decades of experience in the FMCG sector
Manish Makhijani elected President of Market Research Society of India
Paru Minocha and Saurin Shah elected as Vice-President, Prashant Kolleri as Secretary & Nitin Kamat as Treasurer
R Dinesh elected CII President-Designate, Sanjiv Puri to be Vice-President
Sanjiv Bajaj will continue to be President of CII for 2022-23
RAM Ratings for Week 19'22 - 22'22: Fever FM rules Mumbai & Delhi
Big FM takes the lead in Bangalore and Mirchi in Kolkata
‘Aim to become the fastest beauty brand to hit Rs 100 cr revenue rate in next 12 months’
Priyanka Gill, Co-Founder, The Good Glamm Group & Founder and CEO, POPxo-Plixxo talks about tapping into the suncare category, latest campaign, revenue targets and more
Crypto crisis: Influencers draw flak over ‘misleading communication’
With crypto exchange Vauld suspending transactions, questions are being raised about the lack of adherence to influencer advertising norms
Brands’ guide to navigating the content landscape
Guest Column: Mahek Chhaya, Group Head – Strategy, Carat India, explores the growing fandom of independent content creators in India
From Swiggy to Pepsi: How brands found unconventional ambassadors in common people
Just a few days ago, Swiggy found an unexpected ambassador in a Mumbai delivery guy who rode a horse to reach the customer during rains