Date-wise News
Before assuming the role of CEO, Abhishek Chakraborty led DTDC as Executive Director for 15 years
The campaign hoardings have been placed smartly next to a jewelry shop brand or wedding suit brand
Archana Aggarwal was associated with the telecom company for over 10 years
The new campaign is titled #VanishTheDifference in children’s uniforms
At the 4th edition of e4m Women Achievers’ Awards 2023, Shweta Sharma, Kommune Brand Communications won the ‘Emerging Leader in PR’ award
The stars never really show their face in the ads, letting the 'asli hero' or MakeMyTrip shine through
The mango-flavoured beverage's summer campaign 'Ras Aisa Ki Bas Na Chalega' celebrates the unapologetic indulgence of biting into a juicy mango
e4m Staff Apr 9, 2024 12:57 PM
Sources say TRAI has requested broadcasters to not increase prices of TV channels till June this year to avoid any kind of action and reaction from cable operators during elections
Aditi Gupta Apr 9, 2024 9:01 AM
Industry observers believe Apple has maintained a tech-savvy, smart, aspirational and upmarket image in India and rides on the ‘premiumization’ trend
Kanchan Srivastava Apr 9, 2024 8:38 AM
The only caveat for brands is to strike a balance so that gamification enhances, not detracts from, the app's core offerings, say experts
Shantanu David Apr 9, 2024 8:37 AM
With the upcoming elections in India and in other countries, X's decision to fill the crucial role is also driven by the company's broader need to restore advertiser trust, say experts
Shantanu David Apr 9, 2024 8:30 AM
