The personal care appliance company has released a parody ad that mimics the original print advertisement by the Bombay Shaving Company that showed solidarity towards Prachi Nigam
Speaking at Indian Magazine Congress 2024, Raj Chengappa, Group Editorial Director (Publishing), India Today Group, talked about the relevance of magazine journalism in the digital world
Alastair Lewis, Interim Managing Director, FIPP, and Owner, Quested Consulting, spoke at the IMC 2024 about the five streams that will drive growth for magazine publishers
At the event held at Taj Land's End, Mumbai, attendees were presented with data insights by Chrome OTT (COTT), shedding light on the top-performing OTT platforms and their respective market shares
As CTV continues to grow, experts say they hope to see more technological advancements that can integrate multiple screens, channels, formats and help advertisers get a more holistic view of campaigns
Satish Saraf and Srikanth Bureddy, Founders of Valueleaf, talk about their entrepreneurial journey, strategy to transform MarTech landscape and expansion plans
Bill prohibits large platforms from engaging in self-preferencing, restricting third-party apps, imposing anti-steering policies, misusing data of business users, and bundling products & services
Pallavi Pandey, VP & Head of Marketing, India, Landmark Group speaks on Max Fashion’s new sub-brand Max URB_N and why the brand has reimagined the traditional size abbreviations
Experts debating whether 'India needs multiple TV ratings providers' differed on many points, but largely agreed on the fact that issues in the current system should be fixed