Authors

Will we watch it again next week? It will depend on the issue that is going to be tackled, says Rajul Kulshreshtha, MD, Kinetic India

Rajul Kulshreshtha May 7, 2012 10:34 PM

“The common belief that the outdoor professional is different from his ‘mainline’ media counterpart is a myth at best,” says Rajul Kulshreshtha, MD, Kinetic

Rajul Kulshreshtha Mar 26, 2012 8:21 AM

The OOH industry in India is still driven by perceptions rather than capabilities, feels Kinetic’s Rajul Kulshreshtha as he takes stock of the industry in 2011.

Rajul Kulshreshtha Jan 5, 2012 8:02 AM

Rajul Kulshreshtha, Managing Director, Kinetic, recalls some valuable lessons learnt from Amitava Guha, who passed away on November 4, 2011…

Rajul Kulshreshtha Nov 7, 2011 9:30 AM

GoaFest is over, yet the hangover remains. And why not? There was a lot to take back from the Festival – awards, learnings, feedbacks, networking, ideas, enthusiasm. And in Rajul Kulshreshtha’s case, three fundamental truths and the secret of MMR as well. Plus the innocuous yet profound questions of a driver!

Rajul Kulshreshtha Apr 9, 2008 8:07 AM