AVGC draft policy released: Focus on Indian content
The government has also decided to showcase the potential of the sector via a campaign
The I&B ministry has released a draft policy for the AVGC and Extended Reality sector. The draft recommends launching a 'create in India' campaign with a focus on building Indian content.
The government has decided to also launch a mission to showcase the potential of the sector.
The Ministry of Information and Broadcasting constituted an Animation, Visual Effects, Gaming, and Comics (AVGC) Promotion Task Force in April to promote the sector in the country.
In November, I&B Secretary Apurva Chandra said the task force has completed its deliberations.
