The India Chapter of the International Advertising Association (IAA) announced the winners of the third IndIAA Awards 2017, on Friday in Mumbai.
Major clients like HUL, Nestle, Samsung, Vodafone, Milton, and agencies like Ogilvy & Mather, Lowe Lintas, McCann, Publicis, to name a few were amongst the major winners.
IndIAA Awards are presented to real, hardworking campaigns that are backed by media spends.
Gopal Vittal, Chairman, Bharti Airtel, said, “This is an award that truly measures the creativity, freshness of the idea, its campaignability and also stuff that is really material. The discussions amongst the jury members were terrific and we believe the winners truly deserve the awards.”
Pradeep Guha, Chairman, IndIAA Awards, said, “This is probably the only award that has every big advertiser, advertising agency and media together on one platform. The "asli" award has turned out to be an "asli" winner.”
Srinivasan Swamy, Senior Vice President, IAA Global, said, “I congratulate all the winners. It was gratifying to see all the clients on stage along with their creative and media agencies. This award salutes the excellence of all co-creators of the award.”
Neeraj Roy, President, IAA India Chapter, added, “In just three years this award has received so much industry-wide experience. It speaks volumes for the concept and the execution of the process.”
IndIAA Awards 2017-Winners
Sr No |
Category |
1 |
AUTO FOUR WHEELERS
Volkswagen Ameo - Think Pride. Think New Client : Volkswagen
Creative Agency: DDB Mudra West |
2 |
AUTO TWO WHEELERS
Bajaj PlatinaComfortec - Humpty Dumpty Client : Bajaj Auto
Creative Agency: Ogilvy West |
3 |
AUTO OTHERS
CEAT – MrHaathDikhau Client : CEAT Limited
Creative Agency: Ogilvy & Mather India |
4 |
BANKING AND FINANCE
MotilalOswal - Think Equity. Think MotilalOswal Client : MotilalOswal
Creative Agency: LOWE LINTAS |
5 |
CONSUMER DURABLES
Milton - Leak Lock Tiffins Client : Hamilton Housewares Pvt Ltd.
Creative Agency: Ogilvy & Mather |
6 |
CONSUMER ELECTRONICS
Samsung India Service (SVC) – We’ll take care of you, wherever you are. #SamsungService Client : Samsung India
Creative Agency: Lodestar |
7 |
CORPORATE
Star Plus - NayiSoch – Son of Devki Client : Star Plus
Creative Agency: Ogilvy |
8 |
FASHION AND ACCESSORIES
Tanishq - Rivaah Brides Client : Titan
Creative Agency: Lowe Lintas |
9 |
FOOD & BEVERAGES (there are two winners in this category) |
|
Nestle - #StayStarted with NESCAFÉ | RJ Rishi’s story Client : Nestle
Creative Agency: Mccann |
|
Brooke Bond Red Label - T for togetherness Client : Hindustan Unilever
Creative Agency: Ogilvy |
10 |
GOVERNMENT
Amitabh Bachchan as 'Coolie' - Swachh Bharat Misssion Client : Government - Swachh Bharat Misssion- the ministry of drinking water and sanitation
Creative Agency: Ogilvy |
11 |
HOME CARE (FMCG)
Ghadi - #SaareMaelDhoDaalo Client : RSPL Limited
Creative Agency: JWT |
12 |
INSURANCE
HDFC Life - Apnokoapnedumpejeenasikhao #MyMomentOfPride Client : HDFC life
Creative Agency: Leoburnett |
13 |
ENTERTAINMENT AND MEDIA
Tata Sky Acting Adda | Amitabh Bachchan | Ramleela Client : Tata Sky
Creative Agency: Ogilvy West |
14 |
ONLINE COMMERCE
MakeMytrip - Awesome Rooms Client : MakeMyTrip
Creative Agency: Publicis |
15 |
PERSONAL CARE
Kunal's Lasting First Impression With Wild Stone Client : McNroe Consumer Products
Creative Agency: Ogilvy & Mather India |
16 |
RETAIL
McDonald-Introducing the Happy Price Combos! Client : McDonald
Creative Agency: Leoburnett |
17 |
TELECOM AND TECHNOLOGY
Vodafone - #MakeMostOfNow Client : Vodafone India
Creative Agency: Ogilvy |
18 |
TRAVEL AND TOURISM
Lufthansa - A secret plot to defeat the Indians by thinking like Indians Client : Lufthansa
Creative Agency: Mccann |
19 |
PHARMA, HYGIENE AND WELLNESS
Volini #PatOnTheBack - Being there, matters. Client : Volini- Sun Pharma
Creative Agency: LOWE LINTAS |
20 |
HOME DÉCOR
Pidilite Industries: Fevikwik Gel TVC Client : Pidilite Industries Ltd
Creative Agency: Ogilvy |
