FMCG players are expected to raise ad spends by 10% in Q3 and Q4, even as they rethink how—and where—incremental investments should be deployed
The brand won the gold metals across categories for their outstanding work and creativity
Mansi Khanna was earlier Nestle’s Category Marketing Manager-Dairy
Schneider was with Nestle for over 8 years during which he led the company through significant transformations
With an 85% share in the Indian butter market and 66% market share in cheese, Amul’s branding efforts have successfully resonated with consumers, the report noted
Rupali Rattan, currently BEO of Chocolates and Confectionery Business, has been nominated to succeed Rajat Jain
In her new role, Kabra will lead brand marketing in nutrition, dairy & foods for the Ireland market
The brand bagged 16 metals including 8 golds, 3 silver and 5 bronze metals across categories
The other key winners are Havas Life Mumbai, Dr Reddy's Laboratories Ltd, Alembic Pharmaceuticals Ltd and Brandcare among others
Sandeep Sethi will now be leading Nestlé Business Services India Pvt. Ltd, a fellow subsidiary of Nestlé India Limited
The campaign includes a series of digital films released across North and South India
At the e4m Do Good Conference, Sanjay Khajuria, Director - Corporate Affairs and Sustainability, Nestle, said consumers were looking at honest, transparent, value-driven companies
Chandan Mukherji, Director and Senior Vice President of Strategy, Marketing & Communication at Nestle India, delivered a keynote address at Pitch CMO Summit on Friday
Suresh Narayanan, Chairman & MD, Nestle, will share insights on the topic ‘The Power of Purpose: Values-Driven Marketing in the Digital Age’
The brand won 3 golds and 2 silvers across categories
The issue also explores AI’s impact on management education
The account will be handled by WPP OpenMind
Leading legacy firms Nestle, ITC, Marico and HUL have launched their own D2C channels. Some like Amul and Dabur are next in the line
The company’s sales have grown by 15% to Rs 4,658 crore
Goel was earlier Director of Marketing at Amazon
MD Suresh Narayan told investors that the company has delivered its highest double‐digit growth in a decade
Conglomerates of any domain need to understand that there is no one way to deal with crisis situations and the best way perhaps is an honest response, say industry observers and marketing strategists
Suresh Narayanan, the Chairman and Managing Director of Nestlé India, spoke to e4m on the sidelines of the 6th CII Marketing Leadership Summit 2022 in Mumbai on Tuesday
Narayanan, Chairman CII National Committee on Food Processing Industries and CMD, Nestle India, was speaking at the 6th CII Marketing Leadership Summit
The company’s new policy prohibits direct advertising of confectionary, ice-cream, and water-based beverages with added sugar
He moved out of Nestle two weeks back
Kapoor departs after being with the company for six years
The campaign has been created by Ogilvy
The campaign is created by Ogilvy India
Zenith has been handling Nestle’s media planning and buying business for 17 years
The company’s sales growth was in line with figures seen in the last three quarters and street estimates
Publicis Groupe-owned Zenith India is the incumbent agency
The TVC created by Wunderman Thompson has been released in Tamil, Telugu, Malayalam and Kannada
The campaign is based on the insight that every dish prepared by a mother is ‘Kamaal’
Mehernosh Malia, Head – Dairy Business, Nestlé India, talks about the new recycling campaign by Nestle a+, promotion strategies, collaboration with Tetra Pak & Reliance Retail, plans ahead and more
Guest Column: Suresh Narayanan, Chairman and Managing Director, Nestlé India, writes on the modern-day scenario for spice farmers in the country
Conceptualized and developed by McCann Worldgroup, the ad film #SabkiJeetPakki depicts the savings and prizes which are up for grabs
Goel was earlier the director - marketing and consumer communications India at Nestle
She had joined the company in 2017
Screenage 2021: Sunayan Mitra, Director Coffee & Beverages, Nestle, South Asia Region, spoke about fingertip marketing
Under this initiative, Nestlé India will aim to reach and encourage over 250 Million people to follow basic practices like masking via its new packaging and digital campaign
Gaurav Kumar Kwatra, Director- Purina Petcare India, from Nestlé, shares insights on the brand’s three-year journey in India’s petcare industry, marketing plans, future growth of the segment, and more
The food and beverage brand has tweaked its product packaging to remind Indians to follow safety rules
For the quarter ended June 30, 2021, total sales and domestic sales for the quarter increased by 13.8% and 13.7% respectively
Narayanan who completed 40 years of his corporate journey on 8th June, took to LinkedIn to celebrate his four-decade-long journey in the industry
Experts say that the time is ripe for the packaged food industry to do some introspection in terms of transparency and contributions to the community
Previously, Gaur was the CMO at Sebamed
Kapur will be responsible for media planning, relationship management and supervising the complete and integrated offering for the client
The summit will start virtually at 2:00 pm
The event will be held virtually on Friday, May 28th, 2 PM onwards