Providing the right to the Commonwealth Games 2010

Sahara India Pariwar has been a major corporate contributor in the preparation and organising of the recently concluded XIX Commonwealth Games 2010. Sahara extended help to the Games’ Organising Committee with its quality human resource, services spread across various functional areas, incentives for volunteers, investments in ‘guest delight’ initiatives, including giveaways and events, to make the Games memorable to all the guests coming from across the world.

Suresh Kalmadi, Chairman - Organising Committee, XIX Commonwealth Games 2010, while commenting on Sahara’s contribution, said, “I convey my heartfelt thanks to Sahara India Pariwar not only for more than 300 dedicated senior workers who worked day and night, but also for the whole-hearted emotional and material support and the innovative initiatives, ideas and good thoughts which elevated the moral of the countrymen and gave boost to the image of the country in the eyes of 12,000 foreign players and guests.”

In addition to drumming up team spirit across the nation with inspiring messages, through media, outdoor, the group deployed more than 300 of its officials of the rank of Executive Directors, Deputy Directors, Assistant Directors, General Managers and senior and junior staff, for the games. The Sahara team, led by Subrata Roy Sahara, started identifying gaps, undertook initiatives at its own end and made interventions in discussion with the organising committee to make the Games experience seamless and pleasant.

Apart from this, the group also organised and hosted the gala Official Dinner of Commonwealth Games 2010 at the India Habitat Centre on October 4 and 5. The theme of the gala dinner was ‘Maharaja Royal’.

The entire gamut and canvass of the initiatives were proposed, implemented and funded by Sahara India Pariwar – the estimated cost of which had run up to Rs 10 crore.