Astral ad tells you to choose 'good pipes’ The film raises awareness about the damages counterfeit products can cause to plumbing systems and buildings e4m Desk Feb 11, 2023 8:49 AM
Dabur Honey and Sonu Sood’s campaign: Pure genius or a bitter ruse? The brand maintains that Sood indeed posted a genuine query while the marketers feel it was a planned exercise Tanya Dwivedi Sep 27, 2022 9:09 AM
Honeygate leads to drop in TV ad volume, but print advertising for honey surges: TAM Adex Latest data points to ad volumes for ‘Honey’ category dropping by 37% between December 2 and 12 on TV but print skyrocketing 64 times compared to November 21 – December 1 e4m Desk Dec 22, 2020 9:26 AM
Leading Indian honey brands fail international purity test According to a recent lab test by Center for Science and Environment, only Marico's Saffola Honey has met the purity standards e4m Desk Dec 3, 2020 11:29 AM