Sriparna Tikekar joins 4AM Worldwide as Chief Creative Officer
Prior to this, Sriparna Tikekar was the Co-founder & Chief Content Officer at ScoopWhoop Media
am-worldwide
4AM Worldwide wins integrated marketing mandate for Sumadhura Group
The firm will take care of the overall branding, advertising and digital appearance of the real estate company
Is AR/VR enabling brands to improve audience awareness?
Advertising is now more about selling experiences rather than selling products and the best way to sell an experience is by blurring the lines between virtual & physical worlds, say experts