Atul Ahluwalia: The icon behind PR’s most celebrated campaigns
In today’s Luminaries series, Atul Ahluwalia ‘The PR Award Icon’ shares his secret of crafting successful campaigns
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'IPRCCA Lifetime Achievement Award is not a retirement honour but a mid-life booster'
Atul Ahluwalia, Founding Partner at First Partners, opens up about his award-winning campaigns, lessons from his professional journey and his association with PRCAI
‘Good strategic communication is critical for business success’
Atul Ahluwalia, Founding Partners, First Partners, delivered the keynote address at the e4m PR & Corp Comm 40 under 40 Conference
Innovation only comes when you are abreast with trends: Atul Ahluwalia, First Partners
Ahluwalia, Founding Partner at First Partners, shares how PR has evolved with time, his contribution to the industry and more
Sunny, with a chance of real growth: A prognosis for PR in 2021
Guest Column: Atul Ahluwalia, Founding Partner, First Partners, outlines four key trends for the PR and communications industry in 2021
Honda India Power Products appoints First Partners as PR Agency on Record for India
The mandate includes development and implementation of a strategic communications and media relations programme for HIPP in the region
Communication firms should be focused on their expertise & results: Atul Ahluwalia
Atul Ahluwalia, Founding Partner at First Partners talks about the journey of his entrepreneurial venture, lessons learnt, future plans and more
A receptive & sensitive government can help in turning a disaster into an inspiring virtue
Guest Column: Atul Ahluwalia, Founding Partner of First Partners, writes why a synergistic interplay of public and private enterprises can set India on a path to recovery post COVID-19