badminton

foundit becomes Official Talent Partner of Badminton World Federation

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As the governing body for badminton, BWF oversees events such as the Thomas and Uber Cup, Sudirman Cup, and World Tour Events

e4m Staff Apr 22, 2024 3:19 PM

DBS Bank India joins hands with 5 badminton stars

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The brand has partnered with Lakshya Sen, Satwiksairaj Rankireddy, Chirag Shetty, Treesa Jolly and Gayatri Gopichand

exchange4media Staff Aug 22, 2023 1:15 PM

In PNB MetLife Insurance’s new film, PV Sindhu plays badminton with her animated avatar

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The campaign aims to convey a message about Life Insurance Child Plan

exchange4media Staff Mar 24, 2023 7:05 PM

Biryani By Kilo ropes in PV Sindhu as first brand ambassador

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The brand has formed a connect with the badminton champ’s Hyderabad association

exchange4media Staff Jan 26, 2023 12:00 PM

Media should give more coverage to local sports: Pullela Gopichand

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At e4m-GroupM Let’s Play: Sports marketing summit, Gopichand sat down for a fireside chat with Sportstar editor Ayon Sengupta

exchange4media Staff Jan 19, 2023 8:43 AM

Mastercard ropes in badminton stars

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Lakshya Sen, Kidambi Srikanth, Satwiksairaj Rankireddy and Chirag Shetty to promote digital payments in India

exchange4media Staff Aug 17, 2022 2:34 PM

Sony Sports Network India to broadcast Badminton Asia Championships 2022

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The tournament will be televised on Sony TEN 2 channels between April 29 to May 1

exchange4media Staff Apr 28, 2022 3:26 PM