Deepika Warrier joins Bajaj Auto as Head of Marketing
She was with Diageo India for 3 years prior to this
bajaj-auto
Bajaj Auto ad budget up 121% in FY 2022-23
The motor company's advertising spends was Rs 371.19 cr compared to Rs 168 cr in the previous fiscal
Pitchfork Partners wins communication mandate for Bajaj Auto's Triumph Motorcycles
Pitchfork already manages Bajaj Auto’s corporate and brand communication mandates for its own range and the KTM brand
Bajaj Auto appoints Dinesh Thapar as new CFO
Thapar joins Bajaj Auto from Reliance Retail where he was Group Chief Financial Officer for last 3 years
'Brands should stop treating data with one-size-fits-all approach'
An expert panel comprising Amit Sethiya, Milind Pathak, Narayan Sundararaman, Nicholas Kontopoulos & Simeran Bhasin discussed why brand love is all about going beyond algorithms
As TRP debate rages, advertisers weigh options
Advertisers or media agencies so far have not taken any decision on the same, however, there have been private informal conversations and inquiries from clients on the issue
Narayan Sundararaman appointed Head of Marketing at Bajaj Auto
He was earlier the Vice President of Marketing