bcg-report
BCG-CII?blur=25

According to the CII BCG Big Picture 2021 report, digital’s share of spend has grown from 20% in 2019 to 29.4% in 2021 and is expected to reach about 33% by the end of 2022

exchange4media Staff Jan 4, 2022 8:57 AM

BCG-CII?blur=25

The CII–BCG Big Picture 2021 report explores the industry’s recovery after the Covid-19 pandemic's impact and highlights key imperatives for achieving its potential over the next decade

exchange4media Staff Dec 30, 2021 2:39 PM

Google BCG?blur=25

According to a new report by Google and Boston Consulting Group (BCG), the sector is expected to grow at a 25-30% CAGR

exchange4media Staff Jan 28, 2020 3:50 PM