By involving the Ministry of Electronics and Information Technology, the Centre wants to identify violators with appropriate legal action and penalties
The ministry has said failure to adhere to the advisory may invite action from the government
Despite the government crackdown, many gambling platforms have been finding covert ways to advertise their websites through surrogate ads, etc.
The search giant was questioned by MIB over online betting ads that were still allegedly running on YouTube and Google despite a government advisory issued on October 3
Many industry leaders feel the move is unlikely to have any impact unless the government acts on offshore gambling platforms operating illegally in India
The MIB has reminded publishers of an advisory issued in June this year