Nowadays, 90% of campaigns are influencer-led: Aashna Shroff Today, we feature digital content creator Aashna Shroff in our Influencer series where she has shared her learnings, achievements, and journey so far Mansi Sharma Nov 16, 2021 8:52 AM
Mother Sparsh’s #AyurvedaForHairHealth campaign clocks 10 million in reach Several mom bloggers, beauty & lifestyle experts, and television actresses were brought onboard as part of the campaign e4m Desk May 1, 2021 8:18 AM
Big Trunk Communications wins digital mandate for Cooking ORNA The association aims at driving online traction on the cooking blog run by home chef through innovative digital marketing strategies e4m Desk Feb 23, 2021 2:55 PM
Auto Blogger submits apology after complaint by Value 360 Communications According to the complaint, the blogger created a fake email id of a woman employee of Value 360 Communications e4m Desk Dec 23, 2020 3:54 PM
As brands opt for influencer marketing in festivals, what do they want from PR agencies? Experts opine that brands are increasingly understanding the value of PR and are open to exploring new methodologies like influential marketing to reach their target audience Nafisa Shaheen Oct 27, 2020 8:45 AM
#MatchCornJeetega, asks Cornitos in its latest campaign The campaign is conceptualized by Bloggers Mind e4m Desk Sep 26, 2020 8:46 AM
Value 360 files complaint against auto blogger for fraud According to the complaint, the blogger created a fake email id of a female employee who is working with Value 360 e4m Desk Jul 11, 2020 8:20 PM