Extend feedback timeline from 2 weeks to 2 months: IOAA to BMC
The BMC has stipulated Aug 26 deadline to invite feedback and suggestions from the public and stakeholders
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Mumbai’s new draft policy and SOP talk tough to OOH advertisers
BMC has drafted stringent rules for OOH advertising which seek to redefine the entire out-of-home advertising including DOOH. It will be made public once 'model code of conduct' is lifted
BMC Budget brings cheer to Mumbai OOH ecosystem
Giving a much-needed fillip to Mumbai OOH, BMC’S 2021-22 Budget announced some encouraging news like exemption from hoarding fees and plans for new signage boards