‘Digital is our approach. We have tested TV but it didn’t work out in our favour’
Tetsuya Yamada, MD of Omron Healthcare India, and actor Milind Soman speak to e4m
care-india
Social Panga wins digital marketing mandate for Carl Zeiss Vision Care India
The account was won post a multi-agency pitch
Baxter Healthcare India appoints First Partners as its communications partner
Baxter International is headquartered in the US
Disney's Shalini Kumar joins GSK Consumer Healthcare
She joins as Area Media Lead - Indian Sub-continent
Jovees Herbal Care India appoints Rakhi Sharma as VP - Marketing & E-commerce
She has worked with companies like American Express, Reliance Broadcast Network, and Percept
Milind Soman and Gul Panag headline OMRON's new campaign
The commercial is presently running on OTT and digital media platforms
Pedigree encourages everyone to adopt dogs
Strategically supported by BBDO India, the initiative will be amplified through collaborations with DonateKart, key influencers, as well as through social and digital channels
MARS Petcare India names Pitchfork Partners as strategic communication consultant
The Mumbai-based consultancy will handle countrywide communication for the petcare brand
RB's Taranjeet Kaur joins Tata Consumer Products as Head of Media, Digital & PR
Kaur will now be based out of Tata Consumer Products' Bangalore office