FTX bust: Lean times ahead for crypto ad budgets?
Experts see a chaotic time ahead for the crypto industry as uncertainties take over the market
cryptocurrency-ads
Can digital currencies help brands stand out in a competitive market?
Some industry observers say marketers can explore the opportunity of using crypto coins to woo customers and generate brand engagement
No blanket ban: Crypto law might regulate digital currencies, ads likely to be toned down
The legislation may stipulate a minimum amount for investments in digital currencies while banning their use as legal tender, as per media reports
Crypto ads highlight the highs but downplay the risks involved: Experts
The ASCI reiterated that provisions of existing rules and regulations require ads to be honest and transparent and advertising of all categories, including crypto, must follow these guidelines
Cryptocurrency ads under scanner after widespread criticism from stakeholders & Centre
The investment community in India has raised alarm over the advertising blitzkrieg by cryptocurrency trading platforms in the past few months trying to attract consumers into the fluid markets
Ayushmann Khurrana busts crypto myths in new CoinDCX campaign
‘Future Yahi Hai’ will see Khurrana educating young Indians about the simplicity and safety of cryptocurrency
CoinDCX joins Advertising Standards Council of India
With this membership, CoinDCX aims to support the advancement of advertising standards & to build public confidence in the space
Delhi HC issues notices on plea seeking disclaimer norms for cryptocurrency ads
Petitioners have sought directions for MIB and SEBI to issue guidelines/rules against crypto-asset exchanges in India that are advertising on television without adequate standardised disclaimers
CoinDCX to bring new users onboard with #BitcoinLiyaKya campaign
The digital campaign employs a humorous story-telling approach to introduce cryptocurrencies like Bitcoin as the latest must-have investment for Indian investors